The International Business Environment

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Overview


The International Business Environment, Second Edition, prepares students for the realities of global twenty-first-century business. Building on the success of the previous edition, it employs a wide range of examples from BRIC and CIVETS economies and offers chapters on CSR, the ecological environment, and corporate social responsibility. Authors Leslie Hamilton and Philip Webster discuss the process of globalization, the global economy, and the impact of that economy on international business organizations. Using a PESTLE framework, they analyze the economic, political, legal, financial, technological, socio-cultural, and ecological environments, clearly outlining the factors that affect the everyday business of organizations.

Adopting a truly international approach, this full-color, visually engaging text features a wealth of examples and case studies. Each chapter begins and ends with a one-page case study, and fifty additional mini-cases address such compelling issues as civil unrest in North Africa, the Japanese earthquake and tsunami, Wikileaks, and Google in China. Organizations including BP, Dell, Domino's Pizza, Apple, and Procter & Gamble are featured throughout the book. A Companion Website offers numerous resources for students and instructors.

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Product Details

  • ISBN-13: 9780199213993
  • Publisher: Oxford University Press
  • Publication date: 12/13/2009
  • Edition description: Older Edition
  • Pages: 432
  • Product dimensions: 7.40 (w) x 9.60 (h) x 0.80 (d)

Meet the Author

Leslie Hamilton was a Senior Lecturer in the School of Strategy and International Business, Leeds Metropolitan University until recently retiring (February 2008). He has more than 30 years of teaching experience on a variety of full-time and part-time undergraduate and postgraduate/post experience programmes. At undergraduate level he has taught on courses such as International Business Environment, International Business, Business Management, Public Relations, and Economics for Business. Recently he has taught at the postgraduate level on courses such as the MSc in Finance and the MA in Business Studies.
Philip Webster is a Principal Lecturer and Programme Director for undergraduate courses in Public Relations. He is also a member of the University Academic Board, the Academic Committee, the Resources and Planning Committee and the University Appeals Committee. He was previously the Course Leader for the BA (Hons) in Business Studies and an External Examiner at the University of Hull. He teaches Business Strategy, Business Ethics, and the International Business Environment.

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Table of Contents

Part I: Global Context
1. Globalization
2. The Global Economy
3. Analyzing Global Industries
4. The Global Business Environment
5. Assessing Country Attractiveness
Part II: Global Issues
6. The Socio-cultural Framework
7. The Technological Framework
8. The Political Framework
9. The Legal Framework
10. The Financial Framework
11. Corporate Social Responsibility
12. The Ecological Environment, Dorron Otter

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