The Jelly Bean Principle

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The one that stands out from the rest will be selected...

...that's The Jelly Bean Principle. Author Barry Thomsen delivers hundreds of easy to implement, free or cost-efficient ways you can make your business stand out from the crowd. Build your reputation, attract new customers and cultivate their loyalty, position your business for growth and develop the skills to weather the thin times. Readers will find countless ideas and suggestions to put into immediate use - and at ...

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More About This Book

Overview

The one that stands out from the rest will be selected...

...that's The Jelly Bean Principle. Author Barry Thomsen delivers hundreds of easy to implement, free or cost-efficient ways you can make your business stand out from the crowd. Build your reputation, attract new customers and cultivate their loyalty, position your business for growth and develop the skills to weather the thin times. Readers will find countless ideas and suggestions to put into immediate use - and at minimal cost.

The business environment is constantly changing. What you did yesterday may not be good enough tomorrow. Learn to capitalize on the change, stay on the cutting edge and make prospects think ONLY of your business...and pass up all the other flavors to reach for YOU!

Some highlights ....

JB Principle #1 ~ Give Them More ...See how giving a little extra reaps big dividends

JB Priciple # 12 ~ Flaunt Your Brand...Learn how to make yours a household name

JB Principle #15 ~ Do Chamber Networking...Eighteen tips to maximize the meetings

JB Principle #24 ~ Brainstorm with Everyone...Employees, Customers, Suppliers - get their take on the business

JB Principle #43 ~ Wow! A New Product...Twenty-five questions to ask before you bring it on

JB Principle #72 ~ Don't' Do These Things...Two dozen things to never, never do

Every JB principle has been road-tested by author and successful businessman, Barry Thomsen. Don't make your business do without these winning tips and techniques!

Bio:

Barry started his entrepreneurial career when he was only five years old. He decided that he wasn't going to sit for hours in front of his house, trying to sell a pitcher of lemonade. He loaded twopitchers in his wagon and wheeled them to nearby construction sites where he sold out in fifteen minutes. At age ten, he was given the worst paper route because he was the youngest, but he tripled the number of subscribers within a year.

To make extra money when he first got married, he sold Amway, Avon and a family portrait program door-to-door. By working on his own, he learned first hand the importance of great customer service. Barry has been a bartender, delivered pizzas, owned and operated an ice cream company, a computer supplies company, bought and sold collectibles. His current business offers an array of sales promotion items.

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Product Details

  • ISBN-13: 9781892343598
  • Publisher: Oak Tree Press
  • Publication date: 5/5/2009
  • Pages: 284
  • Product dimensions: 0.64 (w) x 6.00 (h) x 9.00 (d)

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