The Levity Effect: Why It Pays to Lighten Up
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The Levity Effect: Why It Pays to Lighten Up

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by Adrian Gostick, Scott Christopher
     
 

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The Levity Effect uses serious science to reveal the remarkable power of humor and fun in business. Science proves it fun is good for business! Based on ten years of extensive research, the authors argue against business tradition to reveal the powerful bottom-line benefits of leading with levity. With interviews, exercises, and case studies, the book

Overview

The Levity Effect uses serious science to reveal the remarkable power of humor and fun in business. Science proves it fun is good for business! Based on ten years of extensive research, the authors argue against business tradition to reveal the powerful bottom-line benefits of leading with levity. With interviews, exercises, and case studies, the book reveals how humor in the workplace will help you communicate messages, build camaraderie, and encourage creativity for a better workplace and bigger profits.

Editorial Reviews

From the Publisher
"Gostick and Christopher are serious about levity and its impact on the bottom line, and have plenty of ideas for generating laughter." (Personnel Today, Mon 17th March 2008)

"Why every company needs a fun strategy". (Economist.com, Tuesday 15th April 2008)

Product Details

ISBN-13:
9780470195888
Publisher:
Wiley
Publication date:
03/28/2008
Pages:
240
Sales rank:
799,950
Product dimensions:
5.50(w) x 8.50(h) x 0.69(d)

What People are saying about this

From the Publisher
"Gostick and Christopher are serious about levity and its impact on the bottom line, and have plenty of ideas for generating laughter." (Personnel Today, Mon 17th March 2008)

"Why every company needs a fun strategy". (Economist.com, Tuesday 15th April 2008)

Meet the Author

Adrian Gostick is the author of the New York Times bestsellers The Invisible Employee and The Carrot Principle, as well as the BusinessWeek bestseller A Carrot a Day, The Integrity Advantage, and The 24-Carrot Manager.

Scott Christopher is an author, speaker, and regular columnist for Workplace HR magazine. He is the author of the book Lighten Up, as well as a film and television actor.

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The Levity Effect: Why It Pays to Lighten Up 5 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago