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The Mission Statement Book: 301 Corporate Mission Statements from America's Top Companies
     

The Mission Statement Book: 301 Corporate Mission Statements from America's Top Companies

by Jeffrey Abrahams
 

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America's most successful companies, from Ben & Jerry's to Federal Express to General Motors, rely on their mission statements for essential vision and guidance. In what the Washington Posthas hailed as a "landmark" volume, Jeffrey Abrahams offers a selection of over 300 mission statements from America's top companies and provides detailed advice on how to craft

Overview

America's most successful companies, from Ben & Jerry's to Federal Express to General Motors, rely on their mission statements for essential vision and guidance. In what the Washington Posthas hailed as a "landmark" volume, Jeffrey Abrahams offers a selection of over 300 mission statements from America's top companies and provides detailed advice on how to craft one to suit the needs of your organization.

Product Details

ISBN-13:
9781580081320
Publisher:
Ten Speed Press
Publication date:
01/28/1999
Edition description:
REVISED
Pages:
512
Product dimensions:
6.02(w) x 9.00(h) x 1.45(d)

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