The Moral Molecule: The Source of Love and Prosperity

( 2 )

Overview

A Revolution in the Science of Good and Evil

Why do some people give freely while others are cold hearted?

Why do some people cheat and steal while others you can trust with your life?

Why are some husbands more faithful than others—and why do women tend to be more generous than men?

Could they key to moral behavior lie with a ...

See more details below
Available through our Marketplace sellers and in stores.

Pick Up In Store Near You

Reserve and pick up in 60 minutes at your local store

Other sellers (Hardcover)
  • All (44) from $1.99   
  • New (13) from $2.47   
  • Used (31) from $1.99   
Close
Sort by
Page 1 of 2
Showing 1 – 10 of 13 (2 pages)
Note: Marketplace items are not eligible for any BN.com coupons and promotions
$2.47
Seller since 2009

Feedback rating:

(1561)

Condition:

New — never opened or used in original packaging.

Like New — packaging may have been opened. A "Like New" item is suitable to give as a gift.

Very Good — may have minor signs of wear on packaging but item works perfectly and has no damage.

Good — item is in good condition but packaging may have signs of shelf wear/aging or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Acceptable — item is in working order but may show signs of wear such as scratches or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Used — An item that has been opened and may show signs of wear. All specific defects should be noted in the Comments section associated with each item.

Refurbished — A used item that has been renewed or updated and verified to be in proper working condition. Not necessarily completed by the original manufacturer.

New
New-Fast shipping and customer satisfaction is our number 1 priority! .

Ships from: fall river, MA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$2.49
Seller since 2006

Feedback rating:

(3510)

Condition: New
0525952810 A Great Book at a Great Value that ships daily. Our Customer Feedback rating speaks for itself. We take pride in our customer service.

Ships from: JEFFERSON CITY, TN

Usually ships in 1-2 business days

  • Standard, 48 States
  • Standard (AK, HI)
$4.88
Seller since 2010

Feedback rating:

(933)

Condition: New
Hardcover New 0525952810 Friendly Return Policy. A+++ Customer Service!

Ships from: Philadelphia, PA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$4.88
Seller since 2014

Feedback rating:

(280)

Condition: New
Hardcover New 0525952810 XCITING PRICES JUST FOR YOU. Ships within 24 hours. Best customer service. 100% money back return policy.

Ships from: Bensalem, PA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$4.88
Seller since 2014

Feedback rating:

(424)

Condition: New
Hardcover New 0525952810! ! KNOWLEDGE IS POWER! ! ENJOY OUR BEST PRICES! ! ! Ships Fast. All standard orders delivered within 5 to 12 business days.

Ships from: Southampton, PA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$4.88
Seller since 2010

Feedback rating:

(701)

Condition: New
Hardcover New 0525952810! ! ! ! BEST PRICES WITH A SERVICE YOU CAN RELY! ! !

Ships from: Philadelphia, PA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$4.88
Seller since 2011

Feedback rating:

(748)

Condition: New
Hardcover New 0525952810 SERVING OUR CUSTOMERS WITH BEST PRICES. FROM A COMPANY YOU TRUST, HUGE SELECTION. RELIABLE CUSTOMER SERVICE! ! HASSLE FREE RETURN POLICY, SATISFACTION ... GURANTEED**** Read more Show Less

Ships from: Philadelphia, PA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$4.99
Seller since 2014

Feedback rating:

(1)

Condition: New
Brand New Condition. Ships the next day.

Ships from: Las Cruces, NM

Usually ships in 1-2 business days

  • Standard, 48 States
  • Standard (AK, HI)
$6.47
Seller since 2005

Feedback rating:

(10735)

Condition: New
2012-05-10 New 0525952810 NEW! ! ! Publisher overstock. Tracking is not available for orders shipped outside of the United States. If you would like to track your domestic ... order please be sure to select the Priority/Expedited Shipping option. Read more Show Less

Ships from: McKeesport, PA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$13.98
Seller since 2008

Feedback rating:

(280)

Condition: New
0525952810 New item in stock, may show minimal wear from storage. No remainder mark. I ship daily and provide tracking! 100% Money Back Guarantee!

Ships from: FORT MYERS, FL

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
Page 1 of 2
Showing 1 – 10 of 13 (2 pages)
Close
Sort by
The Moral Molecule: How Trust Works

Available on NOOK devices and apps  
  • NOOK Devices
  • Samsung Galaxy Tab 4 NOOK
  • NOOK HD/HD+ Tablet
  • NOOK
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$9.99
BN.com price
Sending request ...

Overview

A Revolution in the Science of Good and Evil

Why do some people give freely while others are cold hearted?

Why do some people cheat and steal while others you can trust with your life?

Why are some husbands more faithful than others—and why do women tend to be more generous than men?

Could they key to moral behavior lie with a single molecule?

From the bucolic English countryside to the highlands of Papua New Guinea, from labs in Switzerland to his campus in Souther California, Dr. Paul Zak recounts his extraordinary stories and sets out, for the first time, his revolutionary theory of moral behavior.  Accessible and electrifying, The Moral Molecule reveals nothing less than the origins of our most human qualities—empathy, happiness, and the kindness of strangers. 

Read More Show Less
  • The Moral Molecule
    The Moral Molecule  

Editorial Reviews

Publishers Weekly
Is it possible to locate a single biological element that might explain why some people are good and others are evil? Economic psychologist and neuroscientist Zak (Claremont Graduate University) says “yes” in a book that is by turns stimulating and reductionist. Starting in 2001, he and his colleagues conducted experiments on men and women in various countries and economic circumstances, isolating a single chemical—oxytocin—as the key to moral behavior. Oxytocin is known primarily as a female hormone responsible for the peaceful attention that mothers give to newborns during breastfeeding. Testosterone blocks oxytocin, which Zak presents as explaining gender differences in cooperative behavior; he also explains why trauma victims have trouble connecting emotionally: oxytocin production is shut down, as it is from early childhood abuse or neglect. Through his experiments, Zak discovers that a simple sign of trust from one person can trigger a surge of oxytocin in someone else, eliciting trusting behavior in return. Zak admits that other factors play a role in fashioning morality. Even so, he demonstrates the intriguing possibility that oxytocin orchestrates the generous and caring behavior we all endorse as moral. Agent: Linda Loewenthal, David Black Literary Agency. (May)
Kirkus Reviews
Zak (Economic Psychology and Management/Claremont Graduate Univ.; Moral Markets: the Critical Role of Values in the Economy, 2008, etc.) explores a surprising link among neuroscience, morality and economic success. The author explains how an encounter with anthropologist Helen Fisher in 2000 transformed the direction of his work. He was dissatisfied with the notion that calculating rational self-interest was the basis for individual decision-making. Fisher suggested that he examine the role of brain chemistry in economic as well as intimate relationships—e.g., the way in which oxytocin (the "cuddle hormone") facilitates mother/child bonding at the time of birth and provides the basis for trust later in life. Although he was at first ridiculed by colleagues, Zak began a series of experiments based on the "Trust Game." The game has many variations, but basically all subjects are given $10 for participation and then divided into two groups. Group A gets the opportunity to give part of their money to someone in group B, with the understanding that the amount would be tripled. How much the original donor gives is based on his expectation of the extent to which it will be reciprocated. Zak added the twist of testing donors and recipients for oxytocin levels and found a high correlation. He believes his research to have demonstrated that oxytocin is "the key to moral behavior." Because it triggers the release of the neurotransmitters dopamine and serotonin, it creates a "motivational pathway" for empathy, intimate bonding and trusting social relationships that give people emotional satisfaction. This influences their economic decisions, a process the author calls a "physiological version of the Golden Rule." Explaining his use of cutting-edge research to undercut Gordon Gekko's infamous mantra ("Greed is good"), Zak is engaging, entertaining and profound.
Read More Show Less

Product Details

  • ISBN-13: 9780525952817
  • Publisher: Penguin Group (USA) Incorporated
  • Publication date: 5/10/2012
  • Pages: 256
  • Product dimensions: 6.24 (w) x 9.10 (h) x 1.03 (d)

Meet the Author

PAUL J. ZAK, Ph.D., is professor of economic psychology and management at Claremont Graduate University. As the founding director of Claremont's Center for Neuroeconomics Studies, he is at the vanguard of neuroeconomics, a new discipline that integrates neuroscience and economics. He has a popular Pyschology Today blog called The Moral Molecule. He makes numerous media appearances, and his research has been featured in The New York Times, The Wall Street Journal, USA Today, Scientific American, Fast Company, and many others.

Read More Show Less

Table of Contents

Introduction: Vampire Wedding ix

Chapter 1 The Trust Game: From Short Cons to the Wealth of Nations 1

Chapter 2 Lobsters in Love: The Evolution of Trust 28

Chapter 3 Feeling Oxytocin: The Circuit That Brings Us HOME 51

Chapter 4 Bad Boys: The Complications of Gender 76

Chapter 5 The Disconnected: Victims of Abuse, Bad Genes, and Bad Ideas 102

Chapter 6 Where Sex Touches Religion: Stepping Outside the Self 130

Chapter 7 Moral Markets: Liquid Trust and Why Greed Isn't Good 158

Chapter 8 A Long and Happy Life: Mimes Creating Bottom-up Democracy 184

Notes 213

Acknowledgments 221

Index 225

Read More Show Less

Customer Reviews

Average Rating 3.5
( 2 )
Rating Distribution

5 Star

(1)

4 Star

(0)

3 Star

(0)

2 Star

(1)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted June 27, 2013

    As a biologist, I was very disappointed in this book. It seems t

    As a biologist, I was very disappointed in this book. It seems that the author, an economist, feels that he is an expert in multiple fields and therefore can expound on them. One precept he is unaware of is "Correlation does not imply causation". Even if his experiments were set up without confounding variables. his conclusions are meaningless. He is looking to prove his hypothesis. In real science, the hypothesis is what we try to disprove. If it is not disproved, the hypothesis may be true. 

    My criticisms include poorly set up experiments (all the subjects are in the same room and they discuss their results with each other afterwards? This might not influence their behavior? Zak stated that "no one knew the subjects' identities" on page 13), really basic errors (poor editing or just ignorance?) such as defining "neoteny" incorrectly, listing the wrong temperature of "dry ice" (pg 11), disproved statements about "subliminal messages" (pg 178, see Chabris and Simons), etc.
    Zak does not have a good grasp of basic evolutionary theory and makes a common mistake, stating that evolution "selects against", when in reality, evolution can only "select for".

    The tone of the book is very conversational, yet he tries to sound like uber-scientist. It feels like he is "talking down" to the reader, yet he fills the pages with mistakes which call the entire premise into question. He does not explain how testing plasma oxytocin relates to CNS oxytocin when the molecule is unable to cross the blood-brain barrier.

    The author would do well to stick to his area of expertise and avoid trying to include biological theory.                                                                                                                                        
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted July 31, 2012

    No text was provided for this review.

Sort by: Showing all of 2 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)