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The Most Important Considerations for Starting Your Own Business: The Feasibility Study and Business Plan
     

The Most Important Considerations for Starting Your Own Business: The Feasibility Study and Business Plan

by Bruce Barringer
 

This Element is an excerpt from The Truth About Starting a Business (9780137144501) by Bruce R. Barringer. Available in print and digital formats.

A systematic, four-step plan for reducing the risk associated with launching a new business.

The proper sequence in planning and launching a business is as follows: 1. Identifying a business idea. 2.

Overview

This Element is an excerpt from The Truth About Starting a Business (9780137144501) by Bruce R. Barringer. Available in print and digital formats.

A systematic, four-step plan for reducing the risk associated with launching a new business.

The proper sequence in planning and launching a business is as follows: 1. Identifying a business idea. 2. Screening and testing the idea to determine its initial feasibility. 3. Writing a business plan. 4. Launching the business. Complete this process to avoid falling into the "everything about my idea is wonderful"trap. All business ideas have strong and weak points....

Product Details

ISBN-13:
9780132378833
Publisher:
Pearson Education
Publication date:
07/29/2010
Series:
FT Press Delivers Elements
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
9
File size:
236 KB

Related Subjects

Meet the Author

Bruce R. Barringer, Ph.D., is Associate Professor in the Department of Management at the University of Central Florida, where he works closely with UCF’s technology incubator. His research interests include feasibility analysis, firm growth, and entrepreneurship. He is also coauthor of Entrepreneurship: Successfully Launching New Ventures.

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