The Party Line: How The Media Dictates Public Opinion in Modern China [NOOK Book]

Overview

The first in-depth, authoritative discussion of the role of the press in China and the way the Chinese government uses the media to shape public opinion

China's 1.3 billion population may make the country the world's largest, but the vast majority of Chinese share remarkably similar views on these and a wide array of other issues, thanks to the unified message they get from tightly controlled state-run media. Official views are formed at the top in organizations like the Xinhua ...

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The Party Line: How The Media Dictates Public Opinion in Modern China

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Overview

The first in-depth, authoritative discussion of the role of the press in China and the way the Chinese government uses the media to shape public opinion

China's 1.3 billion population may make the country the world's largest, but the vast majority of Chinese share remarkably similar views on these and a wide array of other issues, thanks to the unified message they get from tightly controlled state-run media. Official views are formed at the top in organizations like the Xinhua News Agency and China Central Television and allowed to trickle down to regional and local media, giving the appearance of many voices with a single message that is reinforced at every level. As a result, the Chinese are remarkably like-minded on a wide range of issues both domestic and foreign.

  • Takes readers beyond China's economic miracle to show how the nation's massive state-run media complex not only influences public opinion but creates it
  • Explores an array of issues, from Tibet and Taiwan to the environment and US trade relations, as seen through the lens of the Xinhua News Agency
  • Tells the story of the official Xinhua News Agency along with its history and reporting over the years, as the foundation for telling the story
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Editorial Reviews

From the Publisher
The Party Line won Best Book on the Media Industry in Asia - Gold award at the The Asian Publishing Awards 2013 (July 2013)
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Product Details

  • ISBN-13: 9780470828564
  • Publisher: Wiley
  • Publication date: 11/5/2012
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 256
  • File size: 4 MB

Meet the Author

Doug Young is an associate professor in the Journalism Department at China's Fudan University in Shanghai. He has worked in the media for nearly two decades, half of that in China, where he witnessed the massive changes that have taken place in the country since the earliest days of the reform era in the 1980s. Most recently, he worked for Reuters from 2000 to 2010 covering the China story out of the agency's Shanghai, Hong Kong, and Taipei bureaus. Prior to relocating to China, he worked as a journalist in Los Angeles. A native of Washington, DC, he received his bachelor's degree in geology from Yale University and a master's degree in Asian studies from Columbia University. In addition to his current roles as teacher and author, he is a closely followed commentator on the latest Chinese business news and industry trends on his blog, www.youngchinabiz.com.

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Table of Contents

Acknowledgments

Introduction

Chapter 1: The Agenda
Telling the Party’s Story
Tool for Social Stability
Changing with the Times

Chapter 2: Spreading the Word
The Machinery
Rise of the Internet as a New Major Force
Breaking News: an Uneasy Truce

Chapter 3: Ultranetworked
Caught Up In Connections
Promoting the Party’s Agenda
Steering Clear of Well-Connected Organizations

Chapter 4: Reporters
The Party’s Eyes and Ears
Investigating Trouble in the Provinces
Xinhua: the Party’s First Take on History

Chapter 5: Korea and Tibet
China Finds Its Voice
Four Media Approaches
Tibet: a Lost Family Member Returns to the Fold

Chapter 6: Cultural Revolution
The Ultimate Media Movement
Guerilla Coverage at Fever Pitch
Educator of the Masses

Chapter 7: A Nixon Visit, the Death of Mao and Road to Reform
A Softer Approach
Kissinger’s Secret Trip
Starting with a Handshake

Chapter 8: The Tiananmen Square Divide
The Media Gains, Then Loses, Its Voice
Key Moments: Death of a Former Reformer
Students Go on Strike

Chapter 9: Falun Gong
Guerilla Coverage Returns
Starting with a Stealth Demonstration
Explaining the Evil

Chapter 10: A Bombing in Belgrade and Anti-Japanese Marches
The Nationalism Card
Putting out the Flames
Japan: a Case of Old Resentments

Chapter 11: SARS
Don’t Spoil Our Party
Cracks in the Monolithic Facade
Breaking Open the Coverage

Chapter 12: The Beijing Olympics and Sichuan Earthquake
Rallying Points
Resurrecting the Laundry List
Proud to Be Chinese

Chapter 13: Google in China
Editorializing
When Issues Go Viral
Breaking the Silence: China’s Internet Is Open

Afterword

About the Author

Index

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