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The PayPal Official Insider Guide to Growing Your Business: Make money the easy way
     

The PayPal Official Insider Guide to Growing Your Business: Make money the easy way

by Michael Miller, PayPal Press
 

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As a businessperson, you know that the online market presents a vast, largely untapped opportunity. But how do you go about making the most of that opportunity?

Whether you're one of the many merchants already using PayPal--or thinking about becoming one--this book will show you how PayPal can help integrate services like credit card payments, subscription

Overview

As a businessperson, you know that the online market presents a vast, largely untapped opportunity. But how do you go about making the most of that opportunity?

Whether you're one of the many merchants already using PayPal--or thinking about becoming one--this book will show you how PayPal can help integrate services like credit card payments, subscription billing, online invoicing, and more to help grow your business and improve the bottom line.

Both casual sellers and established business owners will learn how to use PayPal to:

  • Assist customers--from accepting credit cards to allowing bank payments
  • Manage money--from getting paid to helping you avoid fraud
  • Apply reports--from assessing inventory to tracking profits
  • Maximize growth--from expanding marketing to increasing sales
PayPal has the tools and this book shares the skills you need to learn, apply, and grow your business.

Product Details

ISBN-13:
9780321768520
Publisher:
PayPal Press
Publication date:
08/03/2011
Series:
PayPal Press Series
Pages:
272
Product dimensions:
6.90(w) x 8.90(h) x 0.60(d)

Meet the Author

Michael Miller is a Minneapolis-based best-selling author who has written numerous books about computer and technology topics, including computer hardware and software, Facebook, and eBay. In addition, he writes business books about marketing and related topics, and contributes articles to a variety of websites and publications.

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