The Portable MBA in Entrepreneurship / Edition 3by William D. Bygrave
Pub. Date: 10/17/2003
Opportunities for entrepreneurs with vision are endless in today’s global economy. More and more people are seizing the opportunity to get out of someone else’s office and into their ownstarting their own businesses and finding independence. Success is by no means a guarantee, but there’s no reward without risk. The Portable MBA in
Opportunities for entrepreneurs with vision are endless in today’s global economy. More and more people are seizing the opportunity to get out of someone else’s office and into their ownstarting their own businesses and finding independence. Success is by no means a guarantee, but there’s no reward without risk. The Portable MBA in Entrepreneurship is designed to lessen that risk.
This new and updated Third Edition equips real-world entrepreneurs with the same state-of-the-art business knowledge and information taught to MBA candidates in top business schools. William Bygrave and Andrew Zacharakis lead an all-star team of professors, consultants, and entrepreneurs in bringing this bestselling business resource into step with the times through a host of new case studies and examples. Changing legal, tax, and regulatory climates for small businesses and entrepreneurs are examined and explained in full detail, andas in previous editionsyou’ll find all the entrepreneurial advice you need to run a business:
- Recognizing great entrepreneurial opportunities
- Writing a business plan and building your financial statements
- Securing financing with venture capital or debt financing
- Franchising your business
- Managing a growing business
- Protecting intellectual property
- Selling a business when the time comes
As always, The Portable MBA in Entrepreneurship brings you the collective wisdom of some of the top names in business and academia, in plain, accessible language. Solid and substantive, written in a clear and engaging style, this book is a cutting-edge education in entrepreneurship at a cut-rate price.
Table of Contents
About the Editors.
1. The Entrepreneurial Process (William D. Bygrave).
2. Opportunity Recognition (Jeffry A. Timmons).
3. Entrepreneurial Marketing (Abdul Ali and Kathleen Seiders).
4. Writing a Business Plan (Andrew Zacharakis).
5. Building Your Pro Forma Financial Statements (Andrew Zacharakis).
6. Venture Capital (William E. Wetzel Jr.).
7. Debt and Other Forms of Financing (Joel M. Shulman).
8. External Assistance for Startups and Small Businesses (Elizabeth J. Gatewood).
9. Legal and Tax Issues (Richard P. Mandel).
10. Intellectual Property (Joseph S. Iandiorio).
11. Franchising (Stephen Spinell).i
12. Entrepreneurs and the Internet (Julian E. Lange).
13. Managing a Growing Business (Donna Kelley and Ed Marram).
14. Harvesting Your Venture: A Time for Capturing Value (William Petty).
About the Authors.
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Most Helpful Customer Reviews
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The main problem with this book is that is seems as if it was written by an author who tried to learn about entrepreneurialism by researching data rather than providing practical 'know how' to help entrepreneurs. If you want to learn about entrepreneuralism from a classroom setting this might be a good book. But if you want to learn how to raise capital and form a successful company this book will not help you much. Those who disagree simply have not read the other books or just aren't expereinced entrepreneurs.