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The Poster Handbook is broken into sections like Food and Drink, Household Items, Entertainment, and Fashion, and shows the epic, historic advertising images from various eras. The illustrator or art director is identified, along with the agency and year of printing.
This book is a necessary addition to any artist’s library, and an essential reference for modern advertisers. Print advertisements inform and shape advertisements on the web, television, and interactive design, and the ads in this book are the building blocks to modern promotions.