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In The Power of Positive Deviance, the authors present a counterintuitive new approach to problem-solving. Their advice? Leverage positive deviants--the few individuals in a group who find unique ways to look at, and overcome, seemingly insoluble difficulties. By seeing solutions where others don't, positive deviants spread and sustain needed change.
With vivid, firsthand stories of how positive deviance has alleviated some of the world's toughest problems (malnutrition in Vietnam, staph infections in hospitals), the authors illuminate its core practices, including:
· Mobilizing communities to discover "invisible" solutions in their midst
· Using innovative designs to "act" your way into a new way of thinking instead of thinking your way into a new way of acting
· Confounding the organizational "immune response" seeking to sustain the status quo
Inspiring and insightful, The Power of Positive Deviance unveils a potent new way to tackle the thorniest challenges in your own company and community.
Posted April 21, 2011
Certain paradigms - child malnutrition in postwar Vietnam, female genital mutilation in Egypt, hospital MRSA infections in the US - seem to be intractable elements of their communities' intrinsic fabric and, thus, unchangeable and beyond repair. This book by Richard Pascale, Monique Sternin and the late Jerry Sternin demonstrates the reverse: Even stubborn social problems are correctable if you search for a solution inside the affected community. Each dysfunctional social behavior the authors studied yielded a functional exception: a "Positive Deviant." Communities can learn the wisdom of their deviating members and use their solutions to stamp out problems. In this readable, detailed, humane exploration of this deductive method and its dynamics, the authors show how to share hidden knowledge to create change. Using wide-ranging case studies, they explain how exceptions to the rule can lead to a common good. getAbstract recommends this book to those compelled by social dynamics or intent on solving community problems.
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