The Power of Starting Something Stupid: How to Crush Fear, Make Dreams Happen, and Live without Regret

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Overview

What if the smartest people in the world understand something that the rest of us don't? (They do.) What if they know that in order to achieve success, they will sometimes have to do things that others may initially perceive as stupid?The fact of the matter is that the smartest people in the world don't run from stupid, they lean into it (in a smart way).

In The Power of Starting Something Stupid, Richie Norton redefines stupid as we know it, demonstrating that life-changing ...

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The Power of Starting Something Stupid: How to Crush Fear, Make Dreams Happen, and Live without Regret

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Overview

What if the smartest people in the world understand something that the rest of us don't? (They do.) What if they know that in order to achieve success, they will sometimes have to do things that others may initially perceive as stupid?The fact of the matter is that the smartest people in the world don't run from stupid, they lean into it (in a smart way).

In The Power of Starting Something Stupid, Richie Norton redefines stupid as we know it, demonstrating that life-changing ideas are often tragically mislabeled stupid. What if the key to success, creativity, and fulfillment in your life lies in the potential of those stupid ideas? This deeply inspiring book will teach you:

• How to crush fear, make dreams happen, and live without regret.

• How to overcome obstacles such as lack of time, lack of education, or lack of money.

• The 5 actions of the New Smart to achieve authentic success.

No more excuses. Learn how to start something stupid—the smartest thing you can do. Drawing on years of research, including hundreds of face-to-face interviews and some of the world's greatest success stories past and present, Richie shows you how stupid is the New Smart—the common denominator for success, creativity, and innovation in business and life.

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What People Are Saying

Seth Godin
Richie Norton has written a book about courage. The courage to do work that matters and to do it with your heart and your soul. Go make something happen. — Seth Godin, author of The Icarus Deception
Devin Graham
“Today I have over 120 million YouTube views; it only seems like yesterday when people thought that following my dreams could only be a hobby. Fortunately, as Richie teaches, ‘stupid’ was the smartest thing I could do. ”
Devin Graham, content creator for the YouTube channel devinsupertramp
Steve Forbes
Perfect book for these uncertain times. (Steve Forbes, Chairman and Editor-in-Chief of Forbes Media)
Devin Graham
Today I have over 120 million YouTube views; it only seems like yesterday when people thought that following my dreams could only be a hobby. Fortunately, as Richie teaches, 'stupid' was the smartest thing I could do. (Devin Graham, content creator for the YouTube channel devinsupertramp)
Jack Canfield
Once in a great while a new author bursts on the scene to light a fire under us. Richie Norton is that rare spark. His certainty that the secret to success is to start something stupid is right on and will alter your future. Thirty publishers thought Chicken Soup was stupid before it sold over 100 million copies. This new book could not have come at a better time and Richie's urgent and authentic style is readable, convincing and a compelling blueprint for success. Be smart: read The Power of Starting Something Stupid. (Jack Canfield, New York Times bestselling author of The Success Principles, and cocreator of the Chicken Soup for the Soul® series)
Stephen M. R. Covey
I absolutely love this book. I love how it makes me feel. It energizes me, inspires me, and gives me confidence. It reminds each of us that all things are possible. . . .This book disrupts conventional thinking—in a smart way. (Stephen M. R. Covey, New York Times and the #1 Wall Street Journal bestselling author of The Speed of Trust and coauthor of Smart Trust)
Michael Gerber
When I wrote The E-Myth Revisited, I wasn't an author and I really wasn't interested in business, but I had discovered something about business that nobody else seemed to see, or understand, and I decided to write a book about it. It came like a gift, a huge aha from out of nowhere, and I ran with it. Today, that 'stupid' idea (everybody told me it wouldn't work!) has created the most successful book on small business ever written because of that one, great stupid idea. I thought I was just lucky. Richie just told me that I'm in really good company. Find out why stupid is now the New Smart. Read it, you'll love it, you'll find out why thinking stupid makes the best sense in the world. (Michael Gerber, the world's #1 small-business guru and author of the bestselling The E-Myth Revisited)
Joseph Grenny
More than just a call to action. This book is a demand for it. One chapter in I felt an involuntary impulse to reexamine my life. Later chapters held my hand as inevitable considerations came up from that process. An important, compelling and authentic read. (Joseph Grenny, New York Times bestselling coauthor of Crucial Conversations and Change Anything)
Brian Tracy
This warm, wonderful book will inspire and motivate you to do more in your life than you ever dreamed possible. (Brian Tracy, author of The Power of Self-Confidence)
Robert G. Allen
Sometimes a book shines a light on a topic in such a unique way that you find yourself slapping your forehead and saying to yourself, 'Now that's simply brilliant! Why have I never thought of it that way before?' And then you keep reading, and discover more and more 'stupidly brilliant' insights. This book makes you look forward to starting something stupid. That's the genius of it. If success in life is a goal of yours, you'd be smart to read this book ASAP. (Robert G. Allen, author of the New York Times bestsellers Nothing Down, Creating Wealth, Multiple Streams of Income, and The One Minute Millionaire)
Gina Bianchini
The Power of Starting Something Stupid teaches one of the truths that I have found in life and business: whenever I think something is a totally genius idea, it is not, and when I take a chance to do something that may seem like it will turn into nothing, that's when things turn out to be successful. So many great, successful ideas started as a whim—as something stupid. Because of this, I just keep trying. I just keep putting things out there. I just keep taking chances, even though they scare me. (Gina Bianchini, CEO of Mightybell.com; cofounder of Ning.com)
Steven C. Wheelwright
Richie Norton has taken the fundamental principles of learning, living and thriving and integrated them in a most engaging and practical manner. His message and its relevance to every entrepreneur will be immediately apparent, but it is equally valuable and valid whatever endeavors and dreams you may have and at whatever age you find yourself. As he so compelling explains, each of us can have a more engaging, rewarding and fulfilling life by applying these principles in pursuit of our most worthy goals. I would recommend this book to young and old alike who want to have each day be an exciting and rewarding adventure. (Dr. Steven C. Wheelwright, president of BYU-Hawaii; Edsel Bryant Ford Professor of Business Administration, Emeritus at Harvard Business School)
Andy Andrews
Richie Norton uncovers the paradox of stupid as the New Smart and shows us how success can be one idea away. Watch out: the energy in The Power of Starting Something Stupid is contagious. You may just find yourself starting something stupid and living your dreams. (Andy Andrews, New York Times bestselling author of How Do You Kill 11 Million People?, The Noticer, and The Traveler's Gift)
Andy Beal
From the very first chapter, The Power of Starting Something Stupid opens your mind to the possibility that you're not living up to your full potential. Richie Norton's powerful words provide the motivation and energy you'll need to start something stupid. Something amazingly, courageously, stupid! (Andy Beal, coauthor of Radically Transparent, CEO of Trackur.com)
Mary Teagarden
In this era of negativity, less, limitations and no, The Power of Starting Something Stupid offers hope, inspiration and profound advice for moving toward our own positive futures. Richie Norton has tapped into what is good, positive and worthwhile in all of us. Richie's perspective should be read and understood by all. (Mary Teagarden, professor of global strategy and editor, Thunderbird International Business Review at Thunderbird School of Global Management)
Steve Hargadon
There's magic to this book: ideas which seem to be stupid often turn out to be brilliant—they only looked stupid because we hadn't seen them before, and it was the courage of their creators to stick to their visions and bring them to light. Learning to curate, cultivate, and play with ideas that others don't understand (or are openly critical of!) is a hallmark of great innovators. Richie helps us to realize that fear of looking stupid can stop us from participating fully in life and from finding significant ways to help others. By showing us how this 'stupid to brilliant' pattern is at the heart of continuous innovation and renewal, he encourages us to trust ourselves and to bring our own unique contributions to our homes, our communities, our workplaces, and the world. (Steve Hargadon, founder of Classroom 2.0 and Future of Education)
Aaron Bare
F. Scott Fitzgerald wrote, 'The test of a first-rate intelligence is the ability to hold two opposing ideas in mind at the same time and still retain the ability to function,' and understanding the New Smart is starting something stupid. When people like Fred Smith (FedEx), John Bogle (Vanguard) and Richard Branson (Virgin) created businesses that went in the opposite direction of the marketplace, they were once called stupid. All of these people transformed their industries and rose to the top as they focused on seeking the less obvious and taking the road less traveled. Richie takes readers on a journey to explore why starting something stupid may be the smartest thing you can do. (Aaron Bare, Entrepreneur-in-Residence, Thunderbird Global School of Management; Former CEO and Chairman, National Association of Sales Professionals)
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Product Details

  • ISBN-13: 9781609070090
  • Publisher: Shadow Mountain Publishing
  • Publication date: 3/5/2013
  • Pages: 320
  • Sales rank: 258,855
  • Product dimensions: 5.70 (w) x 8.30 (h) x 1.20 (d)

Meet the Author

RICHIE NORTON is the author of Résumés Are Dead and What to Do About It as well as the popular blog, Start Stuff. Pacific Business News recognized Richie as one of the top Forty Under 40 "best and brightest young businessmen" in Hawaii. He is an entrepreneur, a sought-after speaker, and an international business development consultant. Richie is happily married to Natalie, and they have four sons.

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Customer Reviews

Average Rating 5
( 37 )
Rating Distribution

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(34)

4 Star

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See All Sort by: Showing 1 – 20 of 37 Customer Reviews
  • Anonymous

    Posted March 6, 2013

    Awesome book that combines inspiration with perspiration. It's n

    Awesome book that combines inspiration with perspiration. It's not enough to just be inspired or to have an idea unless you are prepared to take some action and see it through. This book is the kick in the butt type of book for anyone with an idea or goals. If you're out of work and looking for new job or starting your own business...this is for you! If you're a stay-at-home Mom and looking to start a side business or start blogging...this is for you! If you're unhappy in your current job and looking to take your great ideas and start something "stupid" (which is really the new smart!) then this book is your start! Don't let fear and excuses prevent you from reaching beyond yourself and becoming who you want to be.

    2 out of 2 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Posted March 6, 2013

    This is my third time through this book. It's very motivating an

    This is my third time through this book. It's very motivating and encouraging. I met Richie in college where he was the Student Body President. He is the real deal. He is funny, down to earth, humble, fun, creative, and super smart. Seriously. I've known him for 10 years now and he is still the same super-positive guy I've ever known. I've eaten at his kitchen table, played with his kids, and been amazed at his wife's photography skills. So this book is just the embodiment of Richie - his voice shines through and through. You should really look up some of his youtube videos to kind of see the kind of guy he is. He's a little goofy and cheesy, but that is all part of the package. Richie has helped so many other people succeed in their businesses and he is very selfless. He is truly not in it for the money. It's about helping people and that is rare, rare thing to find in this world. I have never been so excited about my own life goals and ideas as I am at the moment and a HUGE part of that started with reading this book. You won't regret it. 

    2 out of 2 people found this review helpful.

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  • Anonymous

    Posted March 7, 2013

    This is the first book review I've ever written and I'm writing

    This is the first book review I've ever written and I'm writing because this THE POWER OF STARTING SOMETHING STUPID IS REFRESHING! I read Seth Godin, Dan Pink, Malcolm Gladwell, Covey, Ferriss, and the classic business books and I realize I subconsciously expect a similar feel from each of them. This book took it to a new level for me. The author just nailed it. It's timely and so easily implementable, I can't imagine reading this book and not having breakthroughs. Here's what I think it is: 1. At the end of the day, business books show you a list of things you need to be doing better. Thats important but this one is so light and freeing based on what I'm already doing and make more mistakes. Richie is incredibly persuasive in reframing what we all know, which is making mistakes and doing "Stupid" things is awesome. He just strips the heaviness out of it. It really feels like it's just an invitation to the party and you've already earned your way in. Also, it is truly INCREDIBLE to me that this is Richie Norton's first book. He's young and the testimonials by the big guns are enough a reason to buy this book. So thats my review. I highly recommend buying this book and jumping in it immediately!

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted March 6, 2013

    Thanks to Richie, I now strong believe stupid is the new smart.

    Thanks to Richie, I now strong believe stupid is the new smart. Simple concept. Bold way of stating it. Huge thanks for his words and ongoing interaction with his community. Read this book and get ready to be bear hugged with inspiration. Quit reading this review and go read his book. Cheers Richie!

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted March 21, 2013

    Not much of a sample

    This sample is pages of reviews and quotes. Not any actual content. It really isn't enough to draw me in to spend 14 bucks.

    0 out of 2 people found this review helpful.

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  • Anonymous

    Posted March 7, 2013

    I had a chance to speak with Richie Norton about this new book f

    I had a chance to speak with Richie Norton about this new book for my blog Tiffinbox. As a site that helps photographers elevate their presence in the world, I was humbled by how quickly Norton accepted to speak with me, despite his busy life as an MBA student.  We address the book and about all those things that challenge people when it comes time to take action. The book itself reads easily. No high faluting jargon and no psycho babble. Clear examples and steps to move ahead. It's a refreshing shift from a slew of other books in the market. As I told Norton, the book reads as if a friend was speaking to me. I wholly recommend you pick this up. It might just change your perspective especially if you are quietly cooking up a "stupid" idea.

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  • Posted March 7, 2013

    Incredible book full of practical advice and insight on how to f

    Incredible book full of practical advice and insight on how to follow your dreams and make stuff happen. I have read a lot of different books in the self-improvement and entrepreneurship genres and I can say that this book is one of my all-time favorites. Richie has a way with words and really delivers in this book. I am certain that this book is going to change of lot of people's lives and ultimately bring about some really "stupid" ideas.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted March 7, 2013

    The biggest take-away from this book is to learn to trust myself

    The biggest take-away from this book is to learn to trust myself. I need to learn to listen to the authentic part of me that has had stupid ideas my whole life, but that I've tucked away and silenced because for so long I've thought that that ME was the silly child that needed to be told to go sit quietly in the corner until it was time for dinner. As I read this book, I am now beginning to listen to that ME, the real ME. By doing that, I will truly be living MY life, and not some other person's vision for my life!

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted March 7, 2013

    This book is dead on in pulling together great information that

    This book is dead on in pulling together great information that shows how fear stands in the way of so much, most especially the fear of looking stupid.  Having the courage to do just that, to look stupid, has been the start of so many incredible things in this world.  Richie and his family have been through a lot in their lives - and Richie's take about what matters, what we are capable of and how we get stopped is powerful stuff.  Highly recommended.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted March 7, 2013

    ¿The line between fear and pride is nearly imperceptible. At the

    “The line between fear and pride is nearly imperceptible. At the heart of pride is the fear of looking stupid. Pride convinces people to feel justified in quitting because, for prideful people, approval is sought at all costs-even at the cost of success.”
    Richie Norton
    The Power of Starting Something Stupid: How to Crush Fear, Make Dreams Happen & Live Without Regret

    Pride is the opposite of the new smart. Richie Norton ‘s new book THE POWER OF STARTING SOMETHING STUPID talks about “How to crush fear, make dreams happen & live without regret.” I want to invite you to pre-order it now. I want to help Richie get this to be #1 on the Amazon list and it’s a book you won’t regret purchasing and owning. It is helping me work through some things that have kept me from following through on dreams – really stupid ideas that are in reality the “New Smart” (as he calls it).

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  • Anonymous

    Posted March 7, 2013

    I wasn't expecting "The Power of Starting Something Stupid&

    I wasn't expecting "The Power of Starting Something Stupid" to resonate with me so deeply. I'm a stay at home mom to 6 young children and have been for the past 9 years. Before I read Richie's book I didn't feel like I had dreams I wasn't living. I was content living my daily routing. But Richie reminded me of long lost dreams and sparked new ideas to make those dreams realities. Since finishing this book, our family has decided to make a long awaited move across the Pacific. And I have plans in the works to start up a business that is compatible with raising my family. I think the reason I connected so deeply with this book is because I realized all the best decisions I've made in my life so far have been stupid ones! Richie's words have given me the courage and insight to pay attention to finding and doing things that make me excited to live and not just be a passive participant in my own life.

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  • Anonymous

    Posted March 7, 2013

    I am the Founder of a YouTube strategy and marketing company. Th

    I am the Founder of a YouTube strategy and marketing company. This book not only applies to our daily practices, but to everyday life as well. I have been SO pleased with the content in this book so far. My favorite book since Outliers by Malcom Gladwell. Richie Norton has communicated his message beautifully

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  • Anonymous

    Posted March 7, 2013

    Even if you were to only read the first two chapters in this boo

    Even if you were to only read the first two chapters in this book you would walk away with something that will challenge you to reexamine how you live your life and what is really important to you. This book is laced with courage. It permeates the words on the page. And guess what? We all need a healthy scoop of it. Gavins' law has been in my heart for years. I only needed someone to articulate it for me to realize how core it is to who I am. As I started to read more about what it meant to live to START, START to live the hairs stood up on the back of my neck. It's kind of like one of those things that you've always known but for some reason their are tons of conventions so commonly spouted off out their in the "real world" that prompt you to brush it aside. That's basically people trying to be smart by being stupid. Their parroting something they've always heard even though their better self is telling them otherwise. Like someone more famous than I will ever be said, "Breakthroughs seem stupid to others, otherwise everyone would think of them and they wouldn't be breakthroughs." If you are looking for a breakthrough in your life, your career, or the way in which you view yourself and your dreams I highly recommend this book. For me it was electrifying and that's not really something you say about a book in this genre.

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  • Anonymous

    Posted March 7, 2013

    This really spoke my language! My hubby reads many business book

    This really spoke my language! My hubby reads many business books & there are many that bore me. So I am always hesitant to pick up motivational business books, but this was speaking my language. I don't know why but STUPID really pulled me in, maybe because I think my ideas are stupid all the time. But this book really spoke to me and as a stay-at-home mom I don't feel that with a lot of business books. I LOVED IT! LOVED IT! It has really gotten me to get off my butt and really think about those stupid ideas & do something about them. I'm not even done with the book & I've got so much out of it, I have to reread each chapter to make sure I'm not missing anything! THANKS Mr. Norton

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  • Anonymous

    Posted March 6, 2013

    I LOVE this book! Richie Norton hits it spot on! One of the best

    I LOVE this book! Richie Norton hits it spot on! One of the best books I have ever read! 

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted March 6, 2013

    Life Just Got Shorter. HURRY UP and read this book!

    Richie is an incredible human being! He transforms a potentially life devastating event into an incredibly inspiring story. His resilient personality is glowing in every word. He literally invokes your mirror neurons as you find yourself smiling and nodding at the pages as if Richie is talking directly to you! The power in his message is its simplicity. You might call this a personal Declaration of Independence. Life is too short NOT to read the book. This is the answer to "Who Moved My Cheese?"

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  • Anonymous

    Posted March 6, 2013

    Aloha Everyone, I love this book. I am the type of person that o

    Aloha Everyone, I love this book. I am the type of person that once i pick up the book and if i cat put it down. I usually wont until i am done with it. So "THE POWER OF STARTING SOMETHING STUPID" Is one of those books that caught my attention. Not only did it get my attention. It help motivate me to up and start my stupid idea and live the dream. So i have rellocated to St. george Utah in last two months and Now i am opening up a Bakery that is the first phase of my stupid idea. So Read it and own up to its word. It will Motivate you to be Stupid. Aloha and love to all that reads it and Live your dreams and not just dream about your dreams. Chef Loren aka Kimo

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  • Anonymous

    Posted March 6, 2013

    This book was just what I needed to confirm that what I do isn't

    This book was just what I needed to confirm that what I do isn't stupid! It's a great go-with-your-gut read 
    and will leave you feeling SO empowered to forge your own path, no matter what others think. 
    Short and snappy enough to read in my spare bits of time - this stuff will stick with you 100%. 

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  • Anonymous

    Posted March 6, 2013

    Live to Start. Start to Live. Gavin's law, and the subsequent in

    Live to Start. Start to Live. Gavin's law, and the subsequent information is this book, is really the "magic bullet" everyone is searching for. The Nortons get right to heart of what everyone needs to hear - no hype, no hyperbole, just a simple honest lesson in what it takes to get things done. Reading this book is like chatting with an old friend - it's easy to read, filled with humor, and delivers life lessons with a soft touch. As you read this you realize you can do anything you set your mind to, if you are willing to do the work. I'm waiting for my husband to finish reading this book so I can read it again!

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  • Anonymous

    Posted March 6, 2013

    At some point (if not every single day...) in our professional j

    At some point (if not every single day...) in our professional journey we will doubt ourselves and will need encouragement and sound advice like that offered in "The Power of Starting Something Stupid." Since my initial read through I have referred back to the book numerous times to refresh my memory of how to keep living without fear and regret and how to move forward like a rockstar. Richie gives practical advice and real life examples that help you see through your doubts and look towards achieving your goals. This book is just what I need personally and professionally to kick my butt into gear to help me stop making excuses and start living like I have always wanted to. I recommend this book for anyone who feels in their heart that there is more they want to be doing at work, at home, as a parent or in their community. The principles taught here will help you turn those dreams into reality. Bravo Richie!

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