The Product Development Challenge: Competing Through Speed, Quality, and Creativity

The Product Development Challenge: Competing Through Speed, Quality, and Creativity

by Kim B. Clark
     
 
How do top product development companies gain competitive advantage? They bring rapidly evolving technologies to increasingly fragmented markets using the talents within the organization and those of suppliers, distributors, and customers. In this collection of articles and interviews from the Harvard Business Review, authorities describe successful practices and

Overview

How do top product development companies gain competitive advantage? They bring rapidly evolving technologies to increasingly fragmented markets using the talents within the organization and those of suppliers, distributors, and customers. In this collection of articles and interviews from the Harvard Business Review, authorities describe successful practices and provide frameworks for managing the technologies, processes, innovations, and R&D efforts that lead to superior product development projects. A Harvard Business Review Book. "An excellent overview and introduction.... Read the book cover to cover as a road map to more in-depth investigation or 'cherry-pick' it by topic. Either way, it adds up to a fine reference on product development."-Quality Digest

Product Details

ISBN-13:
9780875846095
Publisher:
Harvard Business Review Press
Publication date:
04/28/1995
Series:
Harvard Business Review Book
Pages:
448
Product dimensions:
6.47(w) x 9.56(h) x 1.52(d)

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