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The Profitable Hobby Farm provides sound, ...
The Profitable Hobby Farm provides sound, friendly start-up advice on a variety of topics essential to making an initial foray into a local foods venture.
A must-read book for raising and selling local, sustainable foods
Includes sample business plan, grant application, marketing and advertising plan, and other forms
Lengthy resources section directs you to additional reading
Also by Aubrey: Starting & Running Your Own Small Farm BusinessWhether it's growing heirloom tomatoes, raising free-range chickens for their eggs, or making organic wine or cheese, this book shows you how to turn your hobby into a profit.
Part One: Creation and Veraison
1 The Case for Small-Scale Farming and Local Foods Ventures 2
2 From Idea to Inventory: Planning and Assessing the Market 24
3 Funding Assistance 41
4 Rules, Regulations, and Legalese 65
Part Two: Fresh Business Ideas
5 Creating a Cooperative 88
6 Agritourism: Recreation as a Business 103
Part Three: Selling, Marketing, and Prospecting
7 Wholesale and Retail Pricing Strategies 124
8 Where and How to Sell 149
9 Marketing Ideas 174
10 Keeping (and Keeping Track of) Customers 198
Part Four: The First Year of Your Journey
11 The Lifestyle Change and First-Year Transition Tips 224
Finale: The Prints You Leave Behind 247
Sample Business Documents 255
About the Author 275
Photo Credits 276
Posted February 22, 2011
This book gives valuable information on everything from funding to agritourism and does practically everything but plant the seeds! A must for those looking to turn their hobby into a small profitable venture!
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