The Public Speaker / The Public Listener / Edition 2

The Public Speaker / The Public Listener / Edition 2

ISBN-10:
0195329848
ISBN-13:
9780195329841
Pub. Date:
03/19/1999
Publisher:
Oxford University Press
ISBN-10:
0195329848
ISBN-13:
9780195329841
Pub. Date:
03/19/1999
Publisher:
Oxford University Press
The Public Speaker / The Public Listener / Edition 2

The Public Speaker / The Public Listener / Edition 2

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Overview

The Second Edition of Wolvin, Berko, and Wolvin's popular text offers students a look at the total public communication process—public speaking and public listening—emphasizing how these two dimensions interrelate as public communicators shape, present, and receive speeches.

Product Details

ISBN-13: 9780195329841
Publisher: Oxford University Press
Publication date: 03/19/1999
Edition description: REV
Pages: 330
Product dimensions: 10.00(w) x 7.00(h) x 0.73(d)

Table of Contents

Chapter One: The Public Communicator: A PerspectiveYou and Public SpeakingYou as a Public ListenerThe Historical Roots of Public SpeakingCultural Influences in Public SpeakingThe Components of Public CommunicationChapter Two: The Public Listener: A PerspectiveThe Importance of Public ListeningThe Listening ProcessThe Purposes of ListeningListening to SpeechesImproving ListeningChapter Three: The Responsible Public CommunicatorFreedom of ExpressionReaching ConclusionsEthicsChapter Four: The Listenable SpeechThe Foundations of ListenabilityThe Listenable SpeakerListener LimitsCreating Listenable MessagesChapter Five: Getting StartedElements of AnalysisPrior AnalysisProcess AnalysisPostspeech AnalysisGetting Ready to Listen to a SpeechChapter Six: The Speech PurposeThe Purpose StatementThe Speech GoalThe Speech TopicThe Method of Developing the SpeechEstablishing Listening GoalsChapter Seven: Developing the Speech: Supporting MaterialsTypes of Supporting MaterialsVehicles for Presenting Supporting MaterialsSupporting Materials—Accuracy, Currency, PresentationSupplementary AidsChapter Eight: Sources of Supporting MaterialsPrint Sources of InformationNonprint Sources of InformationComputer SearchesRecording Your ResearchListening to the Sources
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