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The Pursuit of Wow!: Every Person's Guide to Topsy-Turvy Times
     

The Pursuit of Wow!: Every Person's Guide to Topsy-Turvy Times

by Tom Peters
 

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Organized into more than 200 thought- and action-provoking elements—from the importance of clean trucks and bathrooms to conversations with entrepreneurs creating new markets—Tom Peters, bestselling management guru offers a practical guide to impractical times.
 
In The Pursuit of Wow!, Tom Peters offers readers the words, the tools, to

Overview

Organized into more than 200 thought- and action-provoking elements—from the importance of clean trucks and bathrooms to conversations with entrepreneurs creating new markets—Tom Peters, bestselling management guru offers a practical guide to impractical times.
 
In The Pursuit of Wow!, Tom Peters offers readers the words, the tools, to survive in tumultuous business environments.  In his groundbreaking book, In Search of Excellence changed the way business does business. Now it’s time to take the next leap into the cyberstage era.  Getting to a place called excellence is no longer the idea.  You’ve got to take that leap, then leap again—catapult their imaginations, blow their mindsets—in a word, wow! them.
 
Once more the unconventional Peters stimulates corporate thought processes. Along with the best of his columns, Peters includes questions and rebuttals that come from readers and listeners, as well as his own candid responses. A must-read for every business person.

Editorial Reviews

Library Journal
Business visionary Peters wants to give readers the tools to survive in the tumultuous world of the Nineties. His widely read book, In Search of Excellence: Lessons from America's Best Run Companies (1982), changed the way business does business, and this one is aimed to help us win in this brazen new era. More than 200 thought- and action-provoking tactics and strategies will turn readers into proactive, action-oriented winners in the 21st-century marketplace. Small graphics and illustrations emphasize such gems as "Service with Soul," and "Return phone calls, fast." To succeed, individuals and organizations must stand out from the growing crowd of lookalikes; in his words, "Being average has never had much appeal. Better fail with flair in pursuit of something neat." There is something for everyone in this book.-Susan C. Awe, Jefferson Cty. P.L. System, Arvada, Col.

Product Details

ISBN-13:
9780679755555
Publisher:
Knopf Doubleday Publishing Group
Publication date:
11/28/1994
Pages:
368
Sales rank:
638,646
Product dimensions:
5.10(w) x 8.00(h) x 0.70(d)

Meet the Author

Tom Peters is a leading business management guru and founder of the Tom Peters Company. He continues to be in constant demand for lectures and seminars. Peters is the author of sixteen books, including In Search of Excellence (with Robert H. Waterman, Jr.), which is often cited as among the best business books ever written.  His blog, “Keep Up with Tom,” is a top management and leadership blog. He lives in Vermont.

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