The Rainforest: The Secret to Building the Next Silicon Valley

( 1 )

Overview

What makes places like Silicon Valley tick?

Can we replicate that magic in other places?


Discover the answers in this groundbreaking book from two of the world's leading experts at the intersection of venture capital and global development. Victor W. Hwang and Greg Horowitt propose a radical new theory to explain the nature of innovation ecosystems: human networks that generate extraordinary creativity and output. They argue that free market ...

See more details below
Paperback
$12.82
BN.com price
(Save 14%)$14.99 List Price
Other sellers (Paperback)
  • All (10) from $9.99   
  • New (7) from $9.99   
  • Used (3) from $14.97   
The Rainforest: The Secret to Building the Next Silicon Valley

Available on NOOK devices and apps  
  • NOOK Devices
  • NOOK HD/HD+ Tablet
  • NOOK
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK Study
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$9.99
BN.com price

Overview

What makes places like Silicon Valley tick?

Can we replicate that magic in other places?


Discover the answers in this groundbreaking book from two of the world's leading experts at the intersection of venture capital and global development. Victor W. Hwang and Greg Horowitt propose a radical new theory to explain the nature of innovation ecosystems: human networks that generate extraordinary creativity and output. They argue that free market thinking fails to consider the impact of human nature on the innovation process. This ambitious work challenges the basic assumptions that economists have held for over a century.

The authors argue that innovation ecosystems - what they call Rainforests - can only thrive when certain cultural behaviors unlock human potential. Their theory of the Rainforest is influenced by several breakthrough ideas in academia, including insights on sociobiology from Harvard, economic transactions from the University of Chicago, and design theory from Stanford.

With an unorthodox and entertaining narrative, the book reveals the mysterious mechanisms of Rainforests. Furthermore, the authors provide practical tools for readers to design, build, and sustain new innovation communities. The Rainforest will transform the way you think about technology, business, and leadership.

Read More Show Less

Editorial Reviews

Kirkus Reviews
In their debut business title, two venture capitalists offer an insightful, forward-thinking assessment of what makes Silicon Valley tick. If Silicon Valley can be held up as a living, breathing example of American ingenuity, why haven't we been able to recreate it elsewhere? Hwang and Horowitt suggest that Silicon Valley is an innovative ecosystem they liken to a rainforest--hence, the book's title. Thinking of Silicon Valley as a living biological system "helps innovators ‘tinker' together in the same way that atoms ‘tinker' together in natural biological systems...[to] discover more valuable recipes for combining and recombining ideas, talent, and capital together." The authors proceed to offer an engaging, highly creative analysis of the workings of a "rainforest," using Silicon Valley as the prototype. They present 14 compelling "Rainforest Axioms," for example, "Axiom #2: Rainforests are built from the bottom up, where irrational behavior reigns," along with the "Rules of the Rainforest," "Rule #4: Thou shalt experiment and iterate together." The authors also explain how to build and measure a rainforest. The text is enhanced by well-designed graphic illustrations and explanatory charts. Hwang and Horowitt write with authority and wit, carefully backing up their theory with substantive examples. Readers get the feeling that the authors have unveiled a very big, important concept, one that could serve as the basis for intentionally, methodically developing other "rainforests" similar to Silicon Valley. However, they acknowledge that following the Valley's winning formula is challenging, suggesting that "The Rainforest concept does not come naturally to many leaders" and that it requires "a new active capitalism" to create a rainforest. While Silicon Valley may not be entirely unique, replicating its ecosystem is no easy task. A provocative study of innovation.
Read More Show Less

Product Details

  • ISBN-13: 9780615586724
  • Publisher: Regenwald
  • Publication date: 2/28/2012
  • Pages: 306
  • Sales rank: 635,322
  • Product dimensions: 6.14 (w) x 9.21 (h) x 0.64 (d)

Meet the Author

Victor W. Hwang and Greg Horowitt are venture capitalists and entrepreneurs headquartered in Silicon Valley. They are co-founders and Managing Directors of T2 Venture Capital, a firm that grows startups, invests capital, and assists the development of innovation economies worldwide. Their clients have included dozens of investors, governments, and corporations, including the World Bank, the U.S. Agency for International Development, and Cisco, among many others.

Read More Show Less

Customer Reviews

Average Rating 5
( 1 )
Rating Distribution

5 Star

(1)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing 1 Customer Reviews
  • Anonymous

    Posted April 25, 2014

    No text was provided for this review.

Sort by: Showing 1 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)