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On its publication in 1944, the book caused a sensation. Neither its British nor its American publisher could keep up with demand, owing to wartime paper rationing. Then, in 1945, Reader's Digest published The Road to Serfdom as the condensed book in its April edition. For the first and still the only time, the condensed book was placed at the front of the magazine instead of the back. Hayek found himself a celebrity, addressing a mass market.
The condensed edition was republished for the first time by the IEA in 1999 and has been reissued to meet the continuing demand for its enduringly relevant and accessible message.