The Shelfless Book: The Complete Digital Author

Overview

We sold 347 eBooks in January of 2011. In just six months, by July 2011, we were selling 65,000 eBooks a month. From that modest beginning, by 2011's end, we had sold over 400,000 eBooks. This book will give you the details on how we did that and built a seven-figure indie publishing house in just two years.

Whether you have been published by a New York publisher, an independent press, an ePublisher, self-published or considering all of your options, this book contains all the ...

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Overview

We sold 347 eBooks in January of 2011. In just six months, by July 2011, we were selling 65,000 eBooks a month. From that modest beginning, by 2011's end, we had sold over 400,000 eBooks. This book will give you the details on how we did that and built a seven-figure indie publishing house in just two years.

Whether you have been published by a New York publisher, an independent press, an ePublisher, self-published or considering all of your options, this book contains all the information you need to make an informed decision about your career as an author in today's fast moving digital world.

We start out with content and theory, giving you a feel for where the industry has been and where it is going. We cover the various types of publishing, goal setting and help you find where you fit in the 3 P's (Product, Platform and Promotion). From there we go into the digital process and the nuts and bolts of covers, editing and uploading.

Finally we cover pre and post publication strategies. Everything from creating your own unique branding plan, social media and marketing, pricing, understanding the market, metadata and discoverability. All of which is your roadmap to being a successful author regardless of your path to publication.

Its a great time to be an author. Lead, follow or get the hell out of the way!

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Editorial Reviews

James Scott Bell
Bob Mayer and Jen Talty are the go-to team for writers looking to self-publish. This book is packed with the wisdom of experience and success. - James Scott Bell, bestselling author of Plot & Structure
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Product Details

  • ISBN-13: 9781935712862
  • Publisher: Who Dares Wins
  • Publication date: 2/12/2012
  • Pages: 184
  • Product dimensions: 6.00 (w) x 9.00 (h) x 0.42 (d)

Meet the Author

Bob Mayer is a NY Times Bestselling author of over 40 books. 3 years ago he teamed up with Jen Talty, an ePublished romance writer to create Who Dares Wins Publishing.

Bob is a former Green Beret and teaches creative writing along with consulting using his Who Dares Wins: The Green Beret Way to Conquer Fear and Succeed to individuals and corporations.

Jen worked as a product and sales trainer in hardware and software. She currently teaches creative writing and gives lectures on the technical side of digital publishing.

Together, Bob and Jen, run a publishing company specializing in Backlist and new non-fiction.
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