The Small Big: Small Changes That Spark Big Influence

The Small Big: Small Changes That Spark Big Influence

by Robert B. Cialdini, Noah J. Goldstein, Steve J. Martin, Mike Chamberlain
     
 

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Drawing from extensive research in the new science of persuasion, Steve J. Martin, Noah J. Goldstein and Robert B. Cialdini, prove that small changes can make a big difference.See more details below

Overview

Drawing from extensive research in the new science of persuasion, Steve J. Martin, Noah J. Goldstein and Robert B. Cialdini, prove that small changes can make a big difference.

Editorial Reviews

From the Publisher
"In every way, this book is a tour de force." —Daniel Pink, bestselling author of To Sell is Human

Product Details

ISBN-13:
9781452669632
Publisher:
Tantor Media, Inc.
Publication date:
09/09/2014
Edition description:
MP3 - Unabridged CD
Product dimensions:
5.30(w) x 7.40(h) x 0.60(d)

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