The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies

by Chet Holmes, Michael Gerber (Foreword by), Jay Conrad Levinson (Noted by), Amanda Holmes (Contribution by)

Overview

NEWLY REVISED AND UPDATED

The bestselling business playbook for turbocharging any organization, updated for modern audiences with new and never-before-seen material

Every single day 3,076 businesses shut their doors. But what if you could create the finest, most profitable and best-run version of your business without wasting precious dollars on a thousand different strategies? When The Ultimate Sales Machine first published in 2007, legendary sales expert Chet Holmes gave us the key to do just that. All you need is to focus on twelve key areas of improvement—and practice them over and over with pigheaded discipline.

Now, a decade later, Chet’s daughter Amanda Holmes breathes new life into her father’s classic advice. With updated language to match our ever-changing times and over 50 new pages of content, The Ultimate Sales Machine will help any modern reader transform their organization into a high-performing, moneymaking force. With practical tools, real-life examples, and proven strategies, this book will show you how to:

   • Teach your team to work smarter, not harder
   • Get more bang from your marketing for less
   • Perfect every sales interaction by working on sales, not just in sales
   • Land your dream clients

This revised edition expands on these proven concepts, with checklists to get faster ROIs, Core Story Frameworks to get your company to number one in your marketplace, and a bonus, never-before-revealed chapter from Chet, “How to Live a Rich and Full Life,” that will put you in the best possible mindset to own your career.

For every CEO, manager, and business owner who wants to take their organization to the next level, The Ultimate Sales Machine will put you and your company on the path to success—and help you stay there!

Product Details

ISBN-13:	9781591842156
Publisher:	Penguin Publishing Group
Publication date:	05/27/2008
Edition description:	Reprint
Pages:	336
Sales rank:	78,965
Product dimensions:	8.20(w) x 5.40(h) x 0.80(d)
Age Range:	18 Years

About the Author

Chet Holmes worked with over sixty of the Fortune 500 companies as America’s top marketing executive, trainer, strategic consultant, and motivation expert. His client list included American Express, Wells Fargo, Morgan Stanley, Pac Bell, Estee Lauder, Thomson International, Merrill Lynch, Citibank, Xerox, among many others. 

Today his legacy continues with his daughter, Amanda Holmes, leading the Chet Holmes International team as Chairman of the Board at CHI. With her new innovations, she has carried on Chet's legacy for the last decade, doubling their clients across divisions for multiple years in a row.

Table of Contents

Acknowledgments     ix
A Note to the Reader     xiii
Foreword: When Words Are Never Enough     xv
Preface     xvii
Introduction     1
Time Management Secrets of Billionaires: How to Maximize Your Productivity and Help Your People Do the Same     7
Instituting Higher Standards and Regular Training: Preprogram Your Organization to Run Like a Finely Tuned Machine     21
Executing Effective Meetings: How to Work Together to Improve Every Aspect of Your Company Using Workshop Training     38
Becoming a Brilliant Strategist: How to Get Up to Nine Times More Impact from Every Move You Make     58
Hiring Superstars: How to Accelerate Your Growth by Using High-Octane Talent at Every Level     78
The High Art of Getting the Best Buyers: The Fastest, Least Expensive Way to Dramatically Increase Sales     102
The Seven Musts of Marketing: Turbocharge Every Aspect of Your Primary Marketing Efforts     117
The Eyes Have It: Attract and Close More Buyers by Using More Compelling Visuals, Plus, the Biggest Mistakes Everyone Makes When Presenting     154
The Nitty-Gritty of Getting the Best Buyers: Step-by-Step, Day-by-Day Tactics to Land Your Dream Clients     171
Sales Skills: The Deeper You Go, the More You Will Sell     192
Follow-up and Client Bonding Skills: How to Keep Clients Foreverand Dramatically Increase Your Profits     209
All Systems Go: Setting Goals, Measuring Effectiveness, and Activating Your Master Plan     226
Notes     246
Index     247

What People are Saying About This

Michael Gerber

The Ultimate Sales Machine [is] a book that puts it all together to help you dramatically increase your sales if you are wise enough to follow its advice. (Michael Gerber, bestselling author of The E-Myth and E-Myth Revisited)

Jay Abraham

Reading Chet Holmes's book can turn your business into a high-performing, massively profitable, superior money-making force in whatever field or market you compete in. . . . It's essential reading for anyone craving business greatness and prosperity. (Jay Abraham, author of Getting Everything You Can Out of All You've Got)

A. Harrison Barnes

This is by far the best sales book I have ever read and I have read hundreds. As someone who runs [more than] fifteen companies and employs more than six hundred people, I can honestly say this is a book I will refer to for decades to come. (A. Harrison Barnes, CEO, Juriscape)

Loral Langemeier

Chet not only knows more and better ways to grow sales than probably anyone, but even more important, he has the systems that make his concepts realistic and easy to implement. Most of the books I've read on business growth are interesting. But this man's material is out-of-the-park great. (Loral Langemeier, author of The Millionaire Maker's Guide to Creating a Cash Machine for Life)

T. Harv Eker

Chet has the best material I've seen for how to attract an army of top producers and how to get the most out of them once you get them. (T. Harv Eker, bestselling author of Secrets of the Millionaire Mind)

Brian Tracy

Chet Holmes is one of the greatest teachers of marketing, sales, and business success in the world today. This incredible book will supercharge results in every part of your business. (Brian Tracy, author of The Way to Wealth)

From the Publisher

Chet Holmes is one of the greatest teachers of marketing, sales, and business success in the world today. This incredible book will supercharge results in every part of your business. (Brian Tracy, author of The Way to Wealth)

Reading Chet Holmes's book can turn your business into a high-performing, massively profitable, superior money-making force in whatever field or market you compete in. . . . It's essential reading for anyone craving business greatness and prosperity. (Jay Abraham, author of Getting Everything You Can Out of All You've Got)

Chet has the best material I've seen for how to attract an army of top producers and how to get the most out of them once you get them. (T. Harv Eker, bestselling author of Secrets of the Millionaire Mind)

The Ultimate Sales Machine is an amazing book that will powerfully change the way you do business. Chet Holmes is a one-of-a-kind talent and this incredibly practical book is the embodiment of his highly successful approach. (Stephen M. R. Covey, author of The Speed of Trust)

The Ultimate Sales Machine [is] a book that puts it all together to help you dramatically increase your sales if you are wise enough to follow its advice. (Michael Gerber, bestselling author of The E-Myth and E-Myth Revisited)

No hype or theory here. Chet offers sound, yet simple, business advice to grow your business stronger than ever! (Tom Hopkins, author of How to Master the Art of Selling)

This book will be a classic for as long as businesses seek to improve their profits, their sales, and their futures. (Jay Conrad Levinson, author of the Guerrilla Marketing series)

This is by far the best sales book I have ever read and I have read hundreds. As someone who runs [more than] fifteen companies and employs more than six hundred people, I can honestly say this is a book I will refer to for decades to come. (A. Harrison Barnes, CEO, Juriscape)

Chet not only knows more and better ways to grow sales than probably anyone, but even more important, he has the systems that make his concepts realistic and easy to implement. Most of the books I've read on business growth are interesting. But this man's material is out-of- the-park great. (Loral Langemeier, author of The Millionaire Maker's Guide to Creating a Cash Machine for Life)

Stephen M.R. Covey

The Ultimate Sales Machine is an amazing book that will powerfully change the way you do business. Chet Holmes is a one-of-a-kind talent and this incredibly practical book is the embodiment of his highly successful approach. (Stephen M. R. Covey, author of The Speed of Trust)

Tom Hopkins

No hype or theory here. Chet offers sound, yet simple, business advice to grow your business stronger than ever! (Tom Hopkins, author of How to Master the Art of Selling)

Jay Conrad Levinson

This book will be a classic for as long as businesses seek to improve their profits, their sales, and their futures. (Jay Conrad Levinson, author of the Guerrilla Marketing series)

Editorial Reviews

"Far more than just another sales book"–Entrepreneur

"Chet Holmes is one of the greatest teachers of marketing, sales, and business success in the world."–Brian Tracy, author of The Way to Wealth

"A powerful, entertaining guidebook to mastering the fundamentals that drive thriving sales."–Kirkus Reviews

"This is by far the best sales book I have ever read, and I have read hundreds. As someone who runs more than fifteen companies and employs more than six hundred people, I can honestly say this is a book I will refer to for decades to come."–A. Harrison Barnes, CEO of Juriscape

"A classic."–Jay Conrad Levinson, author of Guerrilla Marketing

"A holistic sales and marketing campaign that works."–Booklist

"The Ultimate Sales Machine is an amazing book that will powerfully change the way you do business. Chet Holmes is a one-of-a-kind talent and this incredibly practical book is the embodiment of his highly successful approach."–Stephen M. R. Covey, author of The Speed of Trust

"The Ultimate Sales Machine is a book that puts it all together to help you dramatically increase your sales if you are wise enough to follow its advice."–Michael Gerber, author of The E-Myth and E-Myth Revisited

"Chet has the best material I've seen for how to attract an army of top producers and how to get the most out of them once you get them."–T. Harv Eker, author of Secrets of the Millionaire Mind

"Chet not only knows more and better ways to grow sales than probably anyone, but even more important, he has the systems that make his concepts realistic and easy to implement. Most of the books I've read on business growth are interesting. But this man's material is out-of-the-park great." –Loral Langemeier, author of The Millionaire Makers Guide to Creating a Cash Machine for Life

"No hype or theory here. Chet offers sound, yet simple, business advice to grow your business stronger than ever!" –Tom Hopkins, author of How to Master the Art of Selling

"Reading Chet Holmes's book can turn your business into a high-performing, massively profitable, superior money-making force in whatever field or market you compete in. . . . It's essential reading for anyone craving business greatness and prosperity." –Jay Abraham, author of Getting Everything You Can Out of All You've Got

From the Publisher

Far more than just another sales book.

Entrepreneur

A holistic sales and marketing campaign that works.

Booklist

Chet Holmes is one of the greatest teachers of marketing, sales, and business success in the world today. (Brian Tracy, author of The Way to Wealth)

Brian Tracy

This is by far the best sales book I have ever read, and I have read hundreds. (A. Harrison Barnes, CEO, Juriscape)

A. Harrison Barnes

A classic. (Jay Conrad Levinson, author of Guerrilla Marketing)

Jay Conrad Levinson

Anthony Heald 's pleasing voice and perfect diction are just the start of what he brings to this outstanding business lesson. Along with his obvious confidence at the microphone, his smart-aleck tone stands up well to the author’s assertive writing and magnifies the impact of his ideas. The 12 strategies that anchor the lesson cover every possible aspect of major-league selling and marketing. Holmes offers sophisticated advice on such topics as to-do lists, creating superstar performers, leading proactively, high-impact marketing, staff meetings, handling interruptions, effective training, and, most critical, staying 100% disciplined and committed to important tasks and goals. This sophisticated guide emphasizes analytic thinking and careful strategies. Holmes is an original thinker, and his exercises have an energizing edge. T.W. Winner of AudioFile Earphones Award © AudioFile 2008, Portland, Maine

JULY 2008 - AudioFile