The Ultimate Strategy Library: The 50 Most Influential Strategic Ideas of All Time


The Ultimate Strategy Library featuring:

IGOR ANSOFF, Corporate Strategy, 1965

SHONA BROWN & KATHLEEN EISENHARDT, Competing on the Edge, 1998



See more details below
Other sellers (Paperback)
  • All (13) from $9.48   
  • New (6) from $15.80   
  • Used (7) from $9.48   
Sending request ...


The Ultimate Strategy Library featuring:

IGOR ANSOFF, Corporate Strategy, 1965

SHONA BROWN & KATHLEEN EISENHARDT, Competing on the Edge, 1998


LARRY DOWNES & CHUNKA MUI, Unleashing the Killer App, 1998

PETER DRUCKER, The Age of Discontinuity, 1969

SUMANTRA GHOSHAL & CHRISTOPHER A BARTLETT, The Individualised Corporation, 2000


ANDREW GROVE, Only the Paranoid Survive, 1996

GARY HAMEL & C K PRAHALAD, Competing for the Future, 1994

ROBERT S KAPLAN & DAVID P NORTON, The Balanced Scorecard, 1996


REGIS MCKENNA, Real Time, 1997

MARY MODAHL, Now or Never, 2000

GEOFFREY MOORE, Crossing the Chasm, 1991

RICHARD PASCALE, Managing on the Edge, 1990

TOM PETERS AND ROBERT WATERMAN, In Search of Excellence, 1982

MICHAEL PORTER, Competitive Strategy, 1980


PETER SENGE, The Fifth Discipline, 1990

CARL SHAPIRO & HAL R VARION, Information Rules, 1998

THOMAS STEWART, Intellectual Capital, 1997

ALVIN TOFFLER, The Third Wave, 1980

SUN TZU, The Art of War, 500BC

WATTS WACKER & JIM TAYLOR, The 500 Year Delta, 1997

WALT WRISTON, Twilight of Sovereignty, 1992

SHOSHANA ZUBOFF, In the Age of the Smart Machine, 1988

Read More Show Less

Product Details

  • ISBN-13: 9781841121802
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 3/24/2003
  • Series: Ultimate Series , #11
  • Edition number: 1
  • Pages: 264
  • Product dimensions: 9.21 (w) x 6.14 (h) x 0.56 (d)

Meet the Author

JOHN MIDDLETON is the founder of the Bristol Management Research Centre Recognized as a leading expert in personal and systems thinking technologies, he works as a coach and consultant with individuals and organizations who are determined to make best use of their personal and corporate futures. From 1996 to 2001, he published and edited Future Filter, a bi-monthly business newsletter.

The Ultimate Strategy Library is his seventh book. Previous books include Writing the New Economy (Capstone, 2000) and Smart Things to Know about Your Career (Capstone, 2001). He also contributed four titles to Capstone's innovative Express Exec series.

He is working towards a PhD at the University of Bristol. His e-mail address is:

Read More Show Less

Table of Contents

A Brief History of Strategy
1 Igor Ansoff, Corporate Strategy (1965) 3
2 Robert Baldock, The Last Days of the Giants? (2000) 7
3 Shona Brown & Kathleen Eisenhardt, Competing on the Edge (1998) 12
4 Frances Cairncross, The Death of Distance (1997) 16
5 Manuel Castells, The Information Age: Economy, Society and Culture (1996, 1997, 1998) 20
6 Alfred Chandler, Strategy and Structure (1962) 24
7 James Collins & Jerry Porras, Built to Last (1994) 27
8 Stan Davis & Christopher Meyer, Blur (1998) 31
9 Larry Downes & Chunka Mui, Unleashing the Killer App (1998) 35
10 Peter Drucker, The Age of Discontinuity (1969) 40
11 Philip Evans & Thomas S. Wurster, Blown to Bits (2000) 45
12 Charles Ferguson, High Stakes, No Prisoners (1999) 48
13 Sumantra Ghoshal & Christopher Bartlett, The Individualized Corporation (1998) 51
14 Arie de Geus, The Living Company (1997) 54
15 Michael Goold, Andrew Campbell & Marcus Alexander, Corporate-Level Strategy (1994) 58
16 Andrew Grove, Only the Paranoid Survive (1996) 61
17 Gary Hamel & C. K. Prahalad, Competing for the Future (1994) 65
18 Michael Hammer & James Champy, Reengineering the Corporation (1993) 70
19 Charles Handy, The Age of Unreason (1989) 74
20 Paul Hawken, Amory B. Lovins & L. Hunter Lovins, Natural Capitalism (1999) 78
21 Robert Kaplan & David Norton, The Balanced Scorecard (1996) 81
22 John Kay, Foundations of Corporate Success (1993) 85
23 Kevin Kelly, New Rules for the New Economy (1998) 89
24 Nicolo Machiavelli, The Prince (1513) 92
25 Regis McKenna, Real Time (1997) 96
26 Henry Mintzberg, The Rise and Fall of Strategic Planning (1994) 99
27 Mary Modahl, Now or Never (2000) 102
28 Geoffrey Moore, Crossing the Chasm (1991) 106
29 Kenichi Ohmae, The Mind of the Strategist (1982) 111
30 Richard Pascale & Anthony Athos, The Art of Japanese Management (1981) 115
31 Richard Pascale, Managing on the Edge (1990) 119
32 Tom Peters & Robert Waterman, In Search of Excellence (1982) 124
33 Tom Petzinger, The New Pioneers (1999) 128
34 B. Joseph Pine II & James H. Gilmore, The Experience Economy (1999) 131
35 Michael Porter, Competitive Strategy (1980) 134
36 Frederick Reinchheld, The Loyalty Effect (1996) 141
37 Jonas Ridderstrale & Kjell Nordstrom, Funky Business (2000) 144
38 Peter Schwartz, The Art of the Long View (1991) 148
39 Peter Senge, The Fifth Discipline (1990) 151
40 Carl Shapiro & Hal R. Varian, Information Rules (1998) 156
41 David Siegel, Futurize your Enterprise (1999) 160
42 Thomas Stewart, Intellectual Capital (1997) 164
43 Don Tapscott, Digital Capital (2000) 167
44 Noel Tichy, Managing Strategic Change (1983) 171
45 Alvin Toffler, The Third Wave (1980) 174
46 Sun Tzu, The Art of War (500 B.C.) 177
47 Watts Wacker & Jim Taylor, with Howard Means, The 500 Year Delta (1997) 180
48 Mihael J. Wolf, The Entertainment Economy (1999) 184
49 Walt Wriston, The Twilight of Sovereignty (1992) 186
50 Shoshana Zuboff, In the Age of the Smart Machine (1988) 189
Coda: The Future of Strategy 193
Annotated Bibliography 197
Glossary of Strategy Terms 221
About the Author 233
Index 235
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)