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From the Publisher"This book provides the most comprehensive synthesis of the different theoretical approaches to the topic of strategy. I agree entirely with Professor Becerra's view that the most useful way to think about any company is in terms of an entity whose twin goals are: first, to create value and, second, to appropriate a fair share of this value for its own shareholders. I recommend this book as the first thing that any Ph.D. student in strategy should read before tackling the details of the strategy literature in the doctoral seminars. From now on, it will be required reading in my own Ph.D. seminars."
Anil K. Gupta, Ralph J. Tyser Professor of Strategy & Organization, Robert H. Smith School of Business, University of Maryland
"This is a fantastic book that will fill a major gap in the strategy literature. It provides a thorough review of prior theory and research concerned with the economic basis of strategic management. Management scholars and practitioners alike will find this to be a landmark publication that enhances our understanding of strategic decisions."
Luis Gómez-Mejía, Council of 100 Distinguished Scholar and Regents Professor at the W.P. Carey School of Business, Arizona State University
"An excellent and very timely book. In times of strategic turbulence the importance of sound theoretical grounding is accentuated. A must read for any serious student of strategy."
Øystein D. Fjeldstad, Professor and Telenor Chair of International Strategy and Management, BI-Norwegian School of Management