This Means This, This Means That: A User's Guide to Semiotics

This Means This, This Means That: A User's Guide to Semiotics

by Sean Hall
     
 

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Semiotics is the theory of signs, and reading signs is a part of everyday life: from road signs that point to a destination, to smoke that warns of fire, to the symbols buried within art and literature. Semiotic theory can, however, seem mysterious and impenetrable. This introductory book decodes that mystery using visual examples instead of abstract theory. Read… See more details below

Overview

Semiotics is the theory of signs, and reading signs is a part of everyday life: from road signs that point to a destination, to smoke that warns of fire, to the symbols buried within art and literature. Semiotic theory can, however, seem mysterious and impenetrable. This introductory book decodes that mystery using visual examples instead of abstract theory. Read straight through or dipped into regularly, this book provides practical examples of how meaning is made in contemporary culture.

Product Details

ISBN-13:
9781856695213
Publisher:
King, Laurence Publishing
Publication date:
10/04/2007
Pages:
176
Product dimensions:
7.37(w) x 10.25(h) x 0.62(d)

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