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If the end of the world is nigh, then surely it’s only sensible to make alternative arrangements. Certainly the Earth has its good points, but what most people need is something smaller and more manageable. Of course there are those who say that’s planetary treason, but who cares what the weirdos and terrorists think? Not Nathan. All he cares is that his movie gets made and that’s there’s somebody ...
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If the end of the world is nigh, then surely it’s only sensible to make alternative arrangements. Certainly the Earth has its good points, but what most people need is something smaller and more manageable. Of course there are those who say that’s planetary treason, but who cares what the weirdos and terrorists think? Not Nathan. All he cares is that his movie gets made and that’s there’s somebody left to see it.
In marketing terms the end of the world will be very big. Anyone trying to save it should remember that.
One of Britain's top stand-up comics bursts onto the American literary scene with a darkly humorous novel. Nathan Hoddy feels fine. His script for the "advertainment" for Claustropheres--sealed domes in which one can ride out the coming Eco-Armageddon--will drive the Greenies mad. But who cares what a bunch of terrorists thinks? Maybe Nathan should.
Posted October 3, 2009
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This Other Eden is a very funny book. It takes things to the extreme about what could happen if rich businessmen wanted to make money out of the end of the world. Based some years in the future, Ben Elton creates the scene of a world in environmental chaos, where the human race has destroyed the earth, and the end is nigh. Plastic Tolstoy, a rich businessman has the answer: buy a Claustrophere. A dome-shaped, self-contained new home, which can provide air and water, and recycle human waste, and where you can grow your own food; and which even has a day and night-cycle. The advertising campaigns begin, and people are urged to buy these safe-houses, which could be used when the end finally comes. Everyone who is anyone, owns a Claustrophere. It is big business, but a business that had its ups and downs and needs continued advertising to stay afloat. Mother Earth, a terrorist group, and Natura, an environmental campaign group, are against Claustropheres, claiming that by buying these domes people have given up on trying to save the environment, and are just accepting that there is nothing that can be done to stop the rot. Plastic Tolstoy has a plan to ensure the success of his product... an evil plan
We meet many hilarious characters along the way, including: Max, a famous Hollywood actor who doesn't even recognise his own wife because she has had so much plastic surgery; Nathan, a struggling writer who is depressed because he is still in love with his wife who has left him, and mentions her whenever he has an opportunity; Rosalie, an unlikely Mother Earth terrorist; Jurgen Thor, the most famous environmental campaigner, who has a dark secret; and Judy Schwartz, an FBI agent who is a man with a woman's name.
A great book with well-developed characters and an interesting story line that makes you think, and laugh, at the same time.