Tilt?: The Search for Media Bias

Hardcover (Print)
Buy New
Buy New from BN.com
Used and New from Other Sellers
Used and New from Other Sellers
from $19.43
Usually ships in 1-2 business days
(Save 80%)
Other sellers (Hardcover)
  • All (10) from $19.43   
  • New (5) from $70.28   
  • Used (5) from $19.43   


Nine in ten Americans believe the media are biased. Trust in journalists ranks beneath that in lawyers, and even the media themselves regularly portray their own industry as slanted toward Democrats and liberals. These perceptions, however, do not coincide with reality, as David Niven reveals in his bold new take on an often-debated subject. Tilt? The Search for Media Bias presents the first comprehensive review of the charges, the evidence, and the effects, beginning with a simple but altogether overlooked premise: to measure media bias or fairness, one has to have a fair baseline with which to compare coverage. Using situations in which presidents, governors, mayors, and members of Congress from different political parties have produced the same results in office, Tilt? compares media coverage of Democrats and Republicans in situations in which they clearly deserved equal treatment.

The lack of evidence for partisan media bias is only part of the story. The media cover allegations of bias as if their industry has already been tried and convicted, while the American people readily accepted the premise that their main sources of information are selfishly slanted toward reporters' personal political agendas. Niven's findings, unmistakable and consistent, reveal that when the output of politicians is the same, media coverage follows—a conclusion that is as provocative as it is timely and necessary.

Read More Show Less

Product Details

  • ISBN-13: 9780275975777
  • Publisher: ABC-CLIO, Incorporated
  • Publication date: 9/30/2002
  • Edition description: New Edition
  • Pages: 172
  • Lexile: 1490L (what's this?)
  • Product dimensions: 6.14 (w) x 9.21 (h) x 0.44 (d)

Meet the Author

DAVID NIVEN is an Associate Professor in the Department of Political Science at Florida Atlantic University. He is the author of The Missing Majority: The Recruitment of Women as State Legislative Candidates (Praeger, 1998) and co-author of Racialized Coverage of Congress: The News in Black and White (Praeger, 2000).

Read More Show Less

Table of Contents

1 Slanted Headlines: How the Media Cover Media Bias 1
2 Reporters and Car Salesmen: Public Opinion on the Media 35
3 The Jury Is Still Out: Academic Evidence on Media Bias 51
4 An Objective Test of Partisan Media Bias 73
5 Biases Without Publicists: Negativity, Race, and Gender Bias in the News 97
6 The Partisans Who Cried Wolf: Implications of the Media Bias Claims, Coverage, and Reality 115
Postscript: Bias and Terror 129
Appendix 133
Bibliography 137
Index 151
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)