To Tweet or Not to Tweet: Writing Effective Text Messages for Business

To Tweet or Not to Tweet: Writing Effective Text Messages for Business

by Natalie Canavor, Claire Meirowitz
     
 

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.

How to plan and write

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Overview

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.

How to plan and write powerfully effective business Tweets (and other super-short messages).

Increasingly, large organizations are finding an active Twitter "presence" essential to branding and customer interface. If you're an entrepreneur, a professional, or a consultant, Twitter can be great for your purposes, too. But super-speeding the delivery system does not mean you should short-shrift the writing process. On the contrary: Look at texting and tweeting as the ultimate self-edit--a sort of final writing exam.

Product Details

ISBN-13:
9780132541220
Publisher:
Pearson Education
Publication date:
03/29/2010
Series:
FTPress Executive Briefs
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
6
File size:
0 MB

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