The Toilet Paper Entrepreneur

The Toilet Paper Entrepreneur

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by Mike Michalowicz
     
 

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"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work." So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and…  See more details below

Overview

"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work." So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Rock.

The founder of three multimillion-dollar companies, including Obsidian Launch, a company that partners with first-time entrepreneurs to grow their concepts into industry leaders, Mike Michalowicz knows what it really takes to spin your great idea into pure gold.

Whether you're just starting out or have been at this for years, Mike's "get real" approach to business is a much-needed swift kick in the pants. In this book, you'll discover:

* Why a business plan is a total waste of your time.

* Why fulfilling your own needs is the first and last order of business.

* Which three sheets of paper you need to successfully launch, manage and grow your business.

* How to get started in business with little or no money.

* How to find and exploit resources that no one else knows about.

* How to stop procrastinating and take action NOW!

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Product Details

ISBN-13:
9780981808208
Publisher:
Obsidian Launch
Publication date:
09/16/2008
Pages:
199
Product dimensions:
5.80(w) x 8.50(h) x 0.90(d)

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What People are saying about this

Scott Allen
"This book kicks ass. I have read dozens of great books on entrepreneurship and honestly, I have never read one that was more in line with my own personal entrepreneurial philosophy and experience. And yes, you can quote me on that."--(Scott Allen, The Blogger for Guide to Entrepreneurs (Entrepreneurs.About.com) & Entrepreneur)
Pat Croce
"The title of Mike's book might spark your interest, but the contents will truly transform your interest into entrepreneurial success."--(Pat Croce, Former Owner of the 76ers & Host of Down to Business)
Donny Deutsch
"Disarmingly funny, The Toilet Paper Entrepreneur tells it like it is and yet never gives up on the little guy. After reading this book you'll feel like you can actually pull it off - because you can."--(Donny Deutsch, Host of CNBC's The Big Idea with Donny Deutsch and Chairman, Deutsch Inc.)
Bill Bartman
"Rock solid advice straight from the trenches, this book will change the way you look at everything about business. Mike has done a great job of making the complex - simple to understand. Bravo!"--(Bill Bartman, Self-made Billionaire (25th Wealthies Person in the World) & National Entrepreneur of the Year (twice) by USA Today, Inc, and E&Y & Founder of Billionaire Business Systems)
Cameron Johnson
"The Toilet Paper Entrepreneur is a great, insightful read loaded with ingenuity, humor, and heart. If there was ever a "must-read" book for aspiring entrepreneurs, this is it."--(Cameron Johnson, Entrepeneur, Oprah's The Big Give Contestent and Author of You Call The Shots)

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Meet the Author

MIKE MICHALOWICZ (pronounced mi-CAL-o-wits) started his first business at the age of 24, moving his young family to the only safe place he could afford – a retirement village. With no experience, no contacts and no savings he systematically bootstrapped a multi-million dollar business. Then he did it again. And again. His experience building three multi-million dollar companies fostered a philosophy rarely taught to entrepreneurs: the lack of money, experience and resources is, in fact, your greatest asset. Mike is the president of a behavioral e-marketing firm, Obsidian Launch; is the small business columnist for The Wall Street Journal; is a frequent television guest on entrepreneurship; and is the author of cult classic book, The Toilet Paper Entrepreneur. He is currently writing his second book, to be released in 2012 by Portfolio, an imprint of the Penguin Group.

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