Top Management Strategy: What It Is and how to Make It Work

Top Management Strategy: What It Is and how to Make It Work

by Benjamin B. Tregoe, John W. Zimmerman
     
 

In Top Management Strategy, the best-selling author of The Rational Manager and the director of Kepner-Tregoe, Inc., a major consulting firm, present a dynamic new concept in sound strategic thinking for business managers. From their experience with many of the top Fortune 500 corporations, the authors assert that the key to making intelligent…  See more details below

Overview

In Top Management Strategy, the best-selling author of The Rational Manager and the director of Kepner-Tregoe, Inc., a major consulting firm, present a dynamic new concept in sound strategic thinking for business managers. From their experience with many of the top Fortune 500 corporations, the authors assert that the key to making intelligent long-term decisions and setting ultimate business goals is to locate and understand the one particular strategic area that is a company's "driving force." Of the nine areas of strategic importance to American business - factors such as technology, market needs, distributions methods and production capability - only one will emerge as the basis for rational and productive business growth. Clear, sensible and right to the point, Top Management Strategy has been hailed throughout the business community as critical reading for the health and prosperity of any business organization.

Product Details

ISBN-13:
9780671254025
Publisher:
Touchstone
Publication date:
04/28/1983
Pages:
128
Product dimensions:
5.55(w) x 8.42(h) x 0.32(d)

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