Trademarked: A History of Well-Known Brands from Aertex to Wright's Coal Tar

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Overview

In the first 30 years of trade registration—between 1876 and 1906—more than 250,000 marks were registered in Britain. In this book, David Newton—formerly Head of Patents Information at the British Library—has selected 220 of the most interesting and curious of those early brands. Shell originated with one Marcus Samuel selling antiques and curios, including sea shells, in Smithfield in 1833; it was only when his son visited the Caspian Sea and saw an opportunity to export oil from Russia that trade in the better ...

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Trademarked: A History of Well-Known Brands, from Airtex to Wright's Coal Tar

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Overview

In the first 30 years of trade registration—between 1876 and 1906—more than 250,000 marks were registered in Britain. In this book, David Newton—formerly Head of Patents Information at the British Library—has selected 220 of the most interesting and curious of those early brands. Shell originated with one Marcus Samuel selling antiques and curios, including sea shells, in Smithfield in 1833; it was only when his son visited the Caspian Sea and saw an opportunity to export oil from Russia that trade in the better known product began. An advertising campaign for Listerine mouthwash, originally a disinfectant for surgical procedures, coined the phrase “always a bridesmaid, never a bride.” From Carlsberg beer to Triumph cars, from Lea and Perrin sauces to Beecham's pills, we learn the history of these brands, the companies which registered them, and how the brands have developed over the years.

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Product Details

  • ISBN-13: 9780750945905
  • Publisher: The History Press
  • Publication date: 1/1/2008
  • Pages: 375
  • Product dimensions: 6.50 (w) x 9.50 (h) x 1.10 (d)

Table of Contents

1 Transport: From Bikes to Cars and Other Things Vehicular 1

2 Clothing, Footwear and Textiles: Outer- and Under-wear, Fibres and Fabrics 19

3 Drinks: Whisky, Wine and Water; Lager, Liqueurs and Lemonade 47

4 Food: From Sugar and Confectionery to Mustard and Vinegar 103

5 Household Goods: From Candles to Electric Lamps, Crockery to Silver Plate 181

6 Agricultural, Horticultural and Industrial Merchandise 226

7 Medicines and Toiletries: Pills, Potions and Perfumes 273

8 Pastimes: Games, Music, Stationery and Tobacco 316

Bibliography 355

Index 363

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  • Anonymous

    Posted August 31, 2013

    WRITING CONTEST RULES N' REGULATIONS

    1. No innapropiae context!
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    3. Winner will have a story made by krazycatgirl with there name in it.
    4. Due september 9th
    5. Have fun! Contest made possible by Krazycatgirl aka Krazy

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