“This book provides a refreshing, insightful guide to how companies can prepare for future technology innovations and thrive in this emerging information age. Summing Up: Recommended. Business and computer science collections serving upper-division undergraduates and above; general readers.” (Choice, 1 July 2013)
Trillions: Thriving in the Emerging Information Ecologyby Peter Lucas
We are facing a future of unbounded complexity. Whether that complexity is harnessed to build a world that is safe, pleasant, humane and profitable, or whether it causes us to careen off a cliff into an abyss of mind-numbing junk is an open question. The challenges and opportunities--technical, business, and human--that this technological sea change will
We are facing a future of unbounded complexity. Whether that complexity is harnessed to build a world that is safe, pleasant, humane and profitable, or whether it causes us to careen off a cliff into an abyss of mind-numbing junk is an open question. The challenges and opportunities--technical, business, and human--that this technological sea change will bring are without precedent. Entire industries will be born and others will be laid to ruin as our society navigates this journey.
There are already many more computing devices in the world than there are people. In a few more years, their number will climb into the trillions. We put microprocessors into nearly every significant thing that we manufacture, and the cost of routine computing and storage is rapidly becoming negligible. We have literally permeated our world with computation. But more significant than mere numbers is the fact we are quickly figuring out how to make those processors communicate with each other, and with us. We are about to be faced, not with a trillion isolated devices, but with a trillion-node network: a network whose scale and complexity will dwarf that of today’s Internet. And, unlike the Internet, this will be a network not of computation that we use, but of computation that we live in.
Written by the leaders of one of America’s leading pervasive computing design firms, this book gives a no-holds-barred insiders’ account of both the promise and the risks of the age of Trillions. It is also a cautionary tale of the head-in-the-sand attitude with which many of today’s thought-leaders are at present approaching these issues. Trillions is a field guide to the future--designed to help businesses and their customers prepare to prosper, in the information.
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Meet the Author
PETER LUCAS is founding principal at MAYA Design, which he cofounded in 1989. He is also adjunct associate professor of Human Computer Interaction at Carnegie Mellon University. He holds a PhD from Cornell University, where he studied educational and cognitive psychology and psycholinguistics. He served on the Committee on Networked Systems of Embedded Computers of the National Research Council.
JOE BALLAY is former head of the School of Design at Carnegie Mellon University and a founding principal of MAYA Design. An interdisciplinarian, he holds an MFA in design from Carnegie Mellon University, a BFA in industrial design from the University of Illinois, and a BS in industrial management from Carnegie Institute of Technology. He has taught design at universities throughout the world.
MICKEY McMANUS is president and CEO of MAYA Design. He holds a BFA in industrial design from the University of Illinois, with extended studies in communication design and mathematics. His work has been published in Bloomberg Businessweek, Fortune, Fast Company, the Wall Street Journal, and Harvard Business Review. He is a frequent speaker on the topic of design, pervasive computing, and business innovation.
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