Tv Living

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TV Living presents the findings of the BFI Audience Tracking Study in which 500 participants completed detailed questionnaire-diaries on their lives, their television watching, and the relationship between the two over a five year period.
Gauntlett and Hill use this extensive data to explore some of the most fundamental questions in media and cultural studies, focusing on issues of gender, identity, the impact of new technologies, and life changes. Opening up new areas of debate, the study sheds new light on audiences and their responses to issues such as sex and violence on television. A unique study of contemporary tv audience behaviour and attitudes, TV Living offers a fascinating insight into the complex relationship between mass media and people's lives today.

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Editorial Reviews

The findings of a British Film Institute project in which 500 participants completed detailed questionnaires and kept diaries about watching television over five years. Gauntlett (social communications, U. of Leeds) and Hill (mass media, U. of Westminster) use the data to explore some fundamental questions in media and cultural studies, focusing on issues of gender, identity, and the impact of new technologies and of changing ideas and experiences of viewers. Annotation c. Book News, Inc., Portland, OR (
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Product Details

  • ISBN-13: 9780415184854
  • Publisher: Taylor & Francis
  • Publication date: 4/22/1999
  • Pages: 328
  • Product dimensions: 6.14 (w) x 9.21 (h) x 0.81 (d)

Meet the Author

David Gauntlett is Lecturer in Social Communications at the Institute of Communications Studies, University of Leeds. He is the author of Moving Experiences: Understanding Television's Influences and Effects and Video Critical: Children, The Environment and Media Power, and edits the website
Annette Hill is Senior Lecturer in Mass Media at the Centre for Communication and and Information Studies, University of Westminister. She is the author of Shocking Entertainment: Viewer Response to Violent Movies and is editor of the journal Framework.

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Table of Contents

Preface x
Acknowledgements xii
1 Introduction 1
Studying television and everyday life 3
The Audience Tracking Study methodology 13
2 Television and everyday life 21
Television and the organisation of time 23
Household life and television 35
Television, the household and everyday life 49
Summary of key findings 50
3 News consumption and everyday life 52
Previous studies of news consumption 52
News and current affairs 54
Patterns of news consumption 63
News consumption: young adults 67
News consumption: adults 72
Television news and everyday life 76
Summary of key findings 78
4 Transitions and change 79
Previous studies of television and life changes 79
Young adults: transition and change 82
Adults: transition and change 93
Couples, life changes and television 101
Transitions and change in life before 50 108
Summary of key findings 109
5 Television's personal meanings: companionship, guilt and social interaction 110
What television means to individuals 112
Television guilt 119
Talking about television 128
Television and everyday life: meaning and identity 130
Television and identity in the Audience Tracking Study Diaries 132
Television's personal meanings 138
Summary of key findings 139
6 Video and technology in the home 141
The rise of video 142
Video and everyday life in the Audience Tracking Study 143
Satellite and cable 161
Other television technologies, and the future 165
Enough technology? 170
Summary of key findings 171
7 The retired and elderly audiences 173
What does it mean to be old? 176
Life in retirement 182
Elderly people's relationship with television 195
The elderly on watching television 200
Television viewing in later life: some theory 205
Summary of key findings 207
8 Gender and television 209
Previous studies of gender and television 209
What do men and women actually watch? 218
Should we talk about 'women's' and 'men's' interests? 219
Is television output biased towards women or men? 221
Should we still classify soap operas as 'women's programmes'? 226
The representation of women 230
Catering for men with sport and sex? 233
The representation of homosexuality 238
Gender issues in the household 240
A change of gender 245
Summary of key findings 246
9 Television violence and other controversies 248
Previous studies of television violence and issues of taste 248
Media portrayals of violence 251
Television drama 261
Perceptions of violence 267
Regulation and self-regulation 272
Bad language, sex and nudity, and issues of taste 274
Studying violence and taste 280
Summary of key findings 281
10 Conclusions 283
Time and change 284
Gender: changing landscapes 285
Identity 287
Seduction 288
A fragmented audience? 288
Reflections on writing diaries and the research process 289
Television consumers: consumed by television? 291
Appendix Further methodological details 294
References 297
Index 306
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