Type Specific: Designing Custom Fonts for Function and Identity

Type Specific: Designing Custom Fonts for Function and Identity

by Charlotte Rivers
     
 

Type Specific shows designers how typefaces designed for a specific purpose succeed by exploring each of the features that must be considered. These include letterforms, counterspaces, cross sections, ascenders/descenders, and junctions and how they work, in both print and screen, across a range of applications: posters, directories, newspapers and magazines,

Overview


Type Specific shows designers how typefaces designed for a specific purpose succeed by exploring each of the features that must be considered. These include letterforms, counterspaces, cross sections, ascenders/descenders, and junctions and how they work, in both print and screen, across a range of applications: posters, directories, newspapers and magazines, CD covers, packaging, signage, and film titles-including The Kitchen's organic paintbrush front for the promotion of Levi's Vintage Clothing and Saturday's elegant stencil-style face for the Chen Pascual identity. The whole gamut from free-from to precision is explored.

Product Details

ISBN-13:
9782880468200
Publisher:
Rockport Publishers
Publication date:
08/01/2005
Pages:
160
Product dimensions:
9.00(w) x 10.25(h) x 0.75(d)

Meet the Author


Charlotte Rivers is a journalist with a passion for design who has written for Grafik, Print and Lab magazines, among others. She is author of the RotoVision books Identify, CD Art and Maximalism. She lives in London.

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