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Library JournalThis substantial history, written by French scholar/graphic designer Jubert, is notable for treating graphic design and typography together rather than as separate subjects. It offers the reader an excellent overview concerning the development of printing techniques and materials from the prehistoric period through the Renaissance. The groundwork is laid for understanding the elements that provided the basis for graphic design and typography as they developed in the modern era. The major portion of the book effectively interweaves the many strands that define graphic design since the Renaissance: the evolution of the book, the development of nonbook graphic forms (e.g., handbills, posters, newspapers), the history of the media, the rise of literacy, the influence of art movements on graphic and type design, the influences and demands of political movements on graphics, and the rise of modernity and a new kind of reader, encountering new opportunities to read and new graphic styles to serve those needs. Students and working designers will find this a useful reference and teachers a good textbook. For libraries serving design students and scholars.