Typography Workbook: A Real-World Guide to Using Type in Graphic Design

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Overview


New in paperback, The Typography Workbook provides an at-a-glance reference book for designers on all aspects of type.

The book is part of Rockport's popular Workbook series of practical and inspirational workbooks that cover all the fundamental areas of the graphic design business. This book presents an abundance of information on type - the cornerstone of graphic design - succinctly and to the point, so that designers can get the information they need quickly and easily.

Whereas many other books on type are either very technical or showcase oriented, this book offers ideas and inspiration through hundreds of real-life projects showing successful, well-crafted usage of type. The book also offers a variety of other content, including choosing fonts, sizes, and colors; incorporating text and illustrations; avoiding common mistakes in text usage; and teaching rules by which to live (and work) by.

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Product Details

  • ISBN-13: 9781592533015
  • Publisher: Rockport Publishers
  • Publication date: 11/1/2006
  • Pages: 240
  • Sales rank: 435,122
  • Product dimensions: 9.00 (w) x 9.12 (h) x 0.75 (d)

Meet the Author


Timothy Samara was trained as a graphic designer at the University of the Arts in Philadelphia. He currently teaches typography and visual communication at the School of Visual Arts in New York City and is the author of Making and Breaking the Grid.
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Table of Contents

Typography is everywhere : foreword 6
Talking type : a discussion with Philippe Apeloig 8
A Type mechanics : the visual tool kit 12
B Form and function : building the bigger picture 44
C Expressing the unspoken : image and emotion in typography 82
Typeface design 112
Book design 122
Collateral texts 136
Website design 148
Ephemera 160
Posters 170
Type in motion 182
Visual identity 194
Environmental type 208
Publications 218
Packaging 228
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