Typography Workbook: A Real-World Guide to Using Type in Graphic Design

Overview

Typography Workbook is the second in Rockport's popular Workbook series, which provides practical and inspirational workbooks that cover all the fundamental areas of the graphic design business. This book presents an abundance of information on type -- the cornerstone of graphic design -- succinctly and to the point, so that designers can get the information they need quickly and easily. Whereas many other books on type are either very technical or showcase oriented, this book is accessible yet hardworking by ...
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Typography Workbook (PagePerfect NOOK Book)

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Overview

Typography Workbook is the second in Rockport's popular Workbook series, which provides practical and inspirational workbooks that cover all the fundamental areas of the graphic design business. This book presents an abundance of information on type -- the cornerstone of graphic design -- succinctly and to the point, so that designers can get the information they need quickly and easily. Whereas many other books on type are either very technical or showcase oriented, this book is accessible yet hardworking by offering the reader ideas and inspiration through hundreds of real-life projects. Each project features well-crafted type that has succeeded, and the text teaches you how to choose fonts, sizes, and colors; incorporate text and illustrations; and avoid common mistakes in text usage. It also teaches you rules to live by, and points out hints on when to break them.
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Product Details

  • ISBN-13: 9781592530816
  • Publisher: Quarry Books
  • Publication date: 9/4/2004
  • Pages: 240
  • Product dimensions: 9.25 (w) x 9.25 (h) x 0.88 (d)

Meet the Author


Timothy Samara was trained as a graphic designer at the University of the Arts in Philadelphia. He currently teaches typography and visual communication at the School of Visual Arts in New York City and is the author of Making and Breaking the Grid.
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Table of Contents

Typography is everywhere : foreword 6
Talking type : a discussion with Philippe Apeloig 8
A Type mechanics : the visual tool kit 12
B Form and function : building the bigger picture 44
C Expressing the unspoken : image and emotion in typography 82
Typeface design 112
Book design 122
Collateral texts 136
Website design 148
Ephemera 160
Posters 170
Type in motion 182
Visual identity 194
Environmental type 208
Publications 218
Packaging 228
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