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The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.
     

The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.

by Dan S Kennedy
 

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More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possible for any product or service. Filled with practical, no-nonsense ideas that help you position your product, build buzz and make money, this updated edition includes

Overview

More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possible for any product or service. Filled with practical, no-nonsense ideas that help you position your product, build buzz and make money, this updated edition includes expanded coverage on Internet marketing.

Product Details

ISBN-13:
9781605508344
Publisher:
Simon & Schuster
Publication date:
04/19/2006
Sold by:
SIMON & SCHUSTER
Format:
NOOK Book
Pages:
240
File size:
4 MB

Meet the Author

Dan S. Kennedy is president of Kennedy's Inner Circle, and has been writing sales letters for over twenty years for both large and small businesses. He is also a popular speaker on marketing and sales issues. His popular newsletter, The No B.S. Marketing Letter, reaches thousands of people in the U.S. and Canada while his Web site receives more than 10,000 dedicated visitors a month.

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