The Ultimate Sales Letter

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More About This Book

Overview

A powerful sales letter is the ultimate marketing tool for all types of business owners, sales reps, and advertising professionals. However, most sales letters end up getting tossed in the junk mail pile. The Ultimate Sales Letter, 3rd Edition shows you how to write letters that get read, generate leads, and make money.Coverage includes:
  • The twelve best headline formulas
  • Strategies for building a customer base
  • Sales letters for Web sites and online use
    This guide teaches you a step-by-step system for writing sales letters any business can use-designed by the most successful and highly paid professional direct-response copywriter in the country.

Author Biography:
Dan S. Kennedy is president of Kennedy's Inner Circle, and has been writing sales letters for over twenty for both large and small businesses. He is a popular speaker on marketing and sales issues. His popular newsletter, The No B.S. Marketing Letter, reaches thousands of people in the U.S. and Canada while his Web site www.dankennedy.com receives over 10,000 dedicated visitors a month.

Product Details

  • ISBN-13: 9781593374990
  • Publisher: Adams Media Corporation
  • Publication date: 3/1/2006
  • Edition description: 3RD
  • Edition number: 3
  • Pages: 240
  • Sales rank: 617,096
  • Product dimensions: 6.00 (w) x 8.90 (h) x 0.80 (d)

Customer Reviews

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Sort by: Showing all of 6 Customer Reviews
  • Posted July 23, 2011

    Good reason not to buy

    There is a very good reason not to buy this book for your Nook. The letter examples are so small that they cannot be read. Most of the information given is very basic. A refund should be allowed for anyone who purchased it for a nook but that isn't allowed. Not a good policy. Lou

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted April 21, 2007

    Ultimate

    This book was a great help!

    0 out of 1 people found this review helpful.

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  • Anonymous

    Posted November 1, 2008

    No text was provided for this review.

  • Anonymous

    Posted June 30, 2011

    No text was provided for this review.

  • Anonymous

    Posted July 12, 2010

    No text was provided for this review.

  • Anonymous

    Posted December 19, 2008

    No text was provided for this review.

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