Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies

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More About This Book

Overview

Chet Holmes has been called "one of the top 20 change experts in the country." He helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus! Instead of trying to master four thousand strategies to improve your business, zero in on the few essential skill areas that make the big difference.

Too many managers jump at every new trend, but don't stick with any of them. Instead, says Holmes, focus on twelve critical areas of improvement—one at a time—and practice them over and over with pigheaded discipline.

The Ultimate Sales Machine shows you how to tune up and soup up virtually every part of your business by spending just an hour per week on each impact area you want to improve. Like a tennis player who hits nothing but backhands for a few hours a week to perfect his game, you can systematically improve each key area.

Holmes offers proven strategies for:
• Management: Teach your people how to work smarter, not harder
• Marketing: Get more bang from your Web site, advertising, trade shows, and public relations
• Sales: Perfect every sales interaction by working on sales, not just in sales
The Ultimate Sales Machine will put you and your company on a path to success and help you stay there!

Editorial Reviews

A. Harrison Barnes
This is by far the best sales book I have ever read, and I have read hundreds. (A. Harrison Barnes, CEO, Juriscape)
Booklist
A holistic sales and marketing campaign that works.
More Reviews (3) Fewer Reviews
Brian Tracy
Chet Holmes is one of the greatest teachers of marketing, sales, and business success in the world today. (Brian Tracy, author of The Way to Wealth)
Entrepreneur
Far more than just another sales book.
Jay Conrad Levinson
A classic. (Jay Conrad Levinson, author of Guerrilla Marketing)

Product Details

  • ISBN-13: 9781591842156
  • Publisher: Penguin Group (USA) Incorporated
  • Publication date: 5/27/2008
  • Edition description: Reprint
  • Pages: 272
  • Sales rank: 81,781
  • Product dimensions: 5.40 (w) x 8.40 (h) x 0.80 (d)

Meet the Author

Chet Holmes is an acclaimed corporate trainer, strategic consultant, motivational expert, and lecturer. His nearly one thousand clients have included major companies like Pacific Bell, Morgan Stanley, American Express, GNC, Wells Fargo, Estée Lauder, Merrill Lynch, and W. R. Grace, as well as small businesses of every kind. Holmes has also designed hundreds of advertising campaigns and sales systems for many industries.

Table of Contents


Acknowledgments     ix
A Note to the Reader     xiii
Foreword: When Words Are Never Enough     xv
Preface     xvii
Introduction     1
Time Management Secrets of Billionaires: How to Maximize Your Productivity and Help Your People Do the Same     7
Instituting Higher Standards and Regular Training: Preprogram Your Organization to Run Like a Finely Tuned Machine     21
Executing Effective Meetings: How to Work Together to Improve Every Aspect of Your Company Using Workshop Training     38
Becoming a Brilliant Strategist: How to Get Up to Nine Times More Impact from Every Move You Make     58
Hiring Superstars: How to Accelerate Your Growth by Using High-Octane Talent at Every Level     78
The High Art of Getting the Best Buyers: The Fastest, Least Expensive Way to Dramatically Increase Sales     102
The Seven Musts of Marketing: Turbocharge Every Aspect of Your Primary Marketing Efforts     117
The Eyes Have It: Attract and Close More Buyers by Using More Compelling Visuals, Plus, the Biggest Mistakes Everyone Makes When Presenting     154
The Nitty-Gritty of Getting the Best Buyers: Step-by-Step, Day-by-Day Tactics to Land Your Dream Clients     171
Sales Skills: The Deeper You Go, the More You Will Sell     192
Follow-up and Client Bonding Skills: How to Keep Clients Foreverand Dramatically Increase Your Profits     209
All Systems Go: Setting Goals, Measuring Effectiveness, and Activating Your Master Plan     226
Notes     246
Index     247

Customer Reviews

Average Rating 3.5
( 30 )

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(11)

4 Star

(9)

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2 Star

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(2)

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See All Sort by: Showing 1 – 20 of 31 Customer Reviews

  • Anonymous

    Posted June 27, 2007

    This book should have been called the Pigheaded Executive

    The Ultimate Sales Machine is the most implementable business guidance I have ever red. It is one of those books that makes your life easier, if you have your own business and need to police it. Sometimes, you need guidance. Make it your business bible. The only thing I am afraid of is that if everyone would follow this books chapters with full dicipline, the competition in any field of business would be an ocean full of business baracudas.

    1 out of 1 people found this review helpful.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Posted November 27, 2011

    Must have in your library.

    If you run or intend to run any kind of business you must have this book. Then have all your managers read it.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted March 1, 2011

    a must for any person selling

    easy to follow system that can fit ANY person responsible for selling anything. really strong if you own your own business as it goes much deeper than just "sales techniques". a great all around book.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Posted July 7, 2010

    Good Even for the Experienced Marketers

    If you don't pick up some valuable ideas from Chet Holmes book, you probably should be writing and not reading marketing books.


    MG, fan of www.BargainBookMole.org: The Fastest, Easiest (& Free) Way to Dig for the Lowest Prices Online

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  • Posted February 20, 2010

    I Also Recommend:

    9780735200395 9780684845777

    Very accurate for the book. Could not have been better named.

    This book should be every sales professionals and business executives bible!!! I got some amazing ideas from this book that have helped double my sales. Anyone who follows the advice of this book with pigheaded determination will succeed beyond their wildest dreams!

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Posted September 13, 2009

    Sales management will improve with these stratgies.

    Very good in content and detail, but needs more focus upon
    practical implementation for various oraganizational sizes.
    CFO

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  • Anonymous

    Posted April 27, 2009

    .

    .

    0 out of 1 people found this review helpful.

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  • Posted February 23, 2009

    Excellent

    Chet is right, this stuff makes sense and you know he is right as soon as you read it.

    0 out of 1 people found this review helpful.

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  • Posted February 23, 2009

    Audio Misinformation

    The website indicated that this was an audio book and that I would get 9 CDs in the package. The package instead contained audio tapes, which I cannot play.

    When I checked the website, sure enough, it said audio tapes way down at the bottom, after indicating that CDs were available. Very unclear. Unfortunately, since I opened the package, B&N will not take the tapes back in exchange for the CDs that I thought I ordered.

    0 out of 1 people found this review helpful.

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    Posted August 31, 2009

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