Under the Radar: How Red Hat Changed the Software Business - and Took Microsoft by Surprise

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Under The Radar is an adventure story about the surprising rise of Red Hat, Inc. and the open source movement, and how both took the software industry, including industry giant Microsoft, by surprise.
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More About This Book

Overview

Under The Radar is an adventure story about the surprising rise of Red Hat, Inc. and the open source movement, and how both took the software industry, including industry giant Microsoft, by surprise.
Read More Show Less

Editorial Reviews

Doug Levy
In Under the Radar, Wendy Goldman Rohm and Bob Young illustrate in vivid colors how the Internet—and the era of instant communication—changes the way business is done. The story of Red Hat's development into a significant player in the technology sector should inspire and instruct others who aspire to take on industry giants.
— USA Today
Booknews
Young, CEO of Red Hat Inc., offers an insider's view of the investment deals that eventually led to Red Hat's IPO, and how Red Hat convinced Intel, Netscape, Compaq, Dell, Oracle, SAP and Novell to support the Linux open source operating system. Annotation c. Book News, Inc., Portland, OR (booknews.com)
Blaise Zerega
This thrilling tale cuts through the anti-Microsoft hype to show that the great promise of Linux has little to do with ideology and everything to do with good business sense. Wendy Goldman Rohm and Bob Young offer a fast-paced account of how a little company from the woods of North Carolina came to pose a formidable threat to the Redmond giant—and a challenge to the software industry as a whole.
—from Red Herring
Jeffreys
Wendy Goldman Rohm and Bob Young have written a thriller. Their fast-paced account of how Linux is subverting the trillion dollar software industry reads more like Grisham than computer code. It will send shivers down readers' necks, especially if they are called Bill Gates.
—London Daily Mail
John C. Dvorak
With Under the Radar, Wendy Goldman Rohm and Bob Young have created a very interesting tale and a pacesetting book. First, we had general books about getting rich. Then, books about getting rich in Silicon Valley. Now we have stories about how companies get rich -or at least how they succeed in a hostile business. Recommended.
—PC Magazine
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Product Details

  • ISBN-13: 9781576105061
  • Publisher: Coriolis Group
  • Publication date: 10/1/1999
  • Pages: 197
  • Product dimensions: 6.32 (w) x 9.33 (h) x 0.87 (d)

Read an Excerpt

Under The Radar written by Robert Young, CEO of Red Hat, Inc. and Wendy Goldman Rohm (author of the best-seller, The Microsoft File published by Random House) is an adventure story about the rise of Red Hat, Inc. and the open source movement, and how both took the software industry, including industry giant Microsoft, by surprise. The reader gets an insider's view of the investment deals and market momentum that led to Red Hat's IPO of August 11 and its ability to bring Linux into the mainstream. "The interest in this book has been nothing short of phenomenal," said Keith Weiskamp, President and CEO of The Coriolis Group. "We expect this book to be a big seller for us. We have already signed major world-wide rights deals and plan to sell the paperback rights as well." Young and Rohm document the beginnings of a new industry that may dramatically change the way business is conducted in the software and computer industries in the new millenium. Mark Cuban, Chairman of Broadcast.com calls the book "a must read and a guide for those competing against Internet Goliaths." Doug Levy of USA Today says that this book and the authors "illustrate in vivid colors how the Internet—and the era of instant communication—changes the way business is done." "In just a few weeks this book will be available for sale everywhere," said Weiskamp. "We are very excited about this title and have put together a major marketing and promotional effort to support it, including author signings, advertisements in the Wall Street Journal and other major publications, and special events."

Under the Radar is just one of the many offerings of CoriolisOpen (Press, a new press just now being launched by The Coriolis Group. "We at Coriolis believe that the Open Source Movement has changed the world of software development and distribution for the better," said Jeff Duntemann, Vice President and Editorial Director of The Coriolis Group. CoriolisOpen( Press is dedicated to serving the needs of the Open Source community by providing, in innovative ways, the best technical information available on open source software.

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Table of Contents

Acknowledgments xi
Foreword xiii
Timeline xvii
Chapter 1 Inside The Tent 1
Chapter 2 Hotbed 15
Chapter 3 Funding A Revolution 33
Chapter 4 Dominoes 43
Chapter 5 Heresies 65
Chapter 6 The Fish Bowl 93
Chapter 7 Gods And Apostles 105
Chapter 8 Code Of Honor 119
Chapter 9 The Seeds Of New Markets 129
Chapter 10 The Genie Of Gnome 139
Chapter 11 Bake Off 153
Appendix A Understanding The IPO Process 173
Appendix B The Lazy Programmer Theorem 179
About The Authors 183
Index 185
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