The Underdog Edge: How Ordinary People Change the Minds of the Powerful and Live to Tell About It

The Underdog Edge: How Ordinary People Change the Minds of the Powerful and Live to Tell About It

by Amy Showalter
     
 

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We all have occasions in which we want or need to persuade someone of greater clout, prestige or authority to see things our way. Many influence books address peer influence and downward influence (leadership). This book is unique because it reveals that upward influence success requires different tactics than generic influence tactics, because powerful people aren

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Overview

We all have occasions in which we want or need to persuade someone of greater clout, prestige or authority to see things our way. Many influence books address peer influence and downward influence (leadership). This book is unique because it reveals that upward influence success requires different tactics than generic influence tactics, because powerful people aren’t like everyone else. It tells real-world stories of everyday people who have achieved persuasion success in politics and business with someone up the food chain, the peer-reviewed science behind their success, as well as insights from those whose minds they changed.

Editorial Reviews

From the Publisher
"The Underdog Edge" was a lightning bolt to both my head and my high-achieving clients who need to master the art of influence. This book should be read by all who teach and coach emerging leaders. —Marcia Reynolds, PsyD, MCC, author, "Wander Woman: How High-Achieving Women Find Contentment and Direction"

As someone who has taught courses in strategy and public policy for decades, I was thrilled to finally read a well-researched book that uniquely provides enterprises and individuals the persuasive, behavioral edges they will need to effectively manage and execute their advocacy. —Dr. Craig Fleisher, Dean of Business and Public Affairs

Product Details

ISBN-13:
9781600379987
Publisher:
Morgan James Publishing
Publication date:
10/01/2011
Pages:
300
Sales rank:
633,510
Product dimensions:
6.10(w) x 9.20(h) x 0.60(d)

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