Understanding Enterprise: Entrepreneurship and Small Business / Edition 3

Understanding Enterprise: Entrepreneurship and Small Business / Edition 3

by Simon Bridge, Ken O'Neill, Frank Martin
     
 

ISBN-10: 0230552706

ISBN-13: 9780230552708

Pub. Date: 12/15/2008

Publisher: Palgrave Macmillan

This comprehensive guide to the key facts, ideas, and theories about enterprise and entrepreneurship considers their relation to small business and discusses measures taken to promote them. The authors outline the importance of the small business sector and consider the cultural, political and economic influences on business growth.  See more details below

Overview

This comprehensive guide to the key facts, ideas, and theories about enterprise and entrepreneurship considers their relation to small business and discusses measures taken to promote them. The authors outline the importance of the small business sector and consider the cultural, political and economic influences on business growth.

Product Details

ISBN-13:
9780230552708
Publisher:
Palgrave Macmillan
Publication date:
12/15/2008
Edition description:
Third Edition
Pages:
480
Product dimensions:
7.40(w) x 9.60(h) x 1.20(d)

Table of Contents

Why Talk About Enterprise and Entrepreneurship?

Enterprise and Entrepreneurship - What Do They Mean?

Enterprise in Individuals

Enterprise: The External Influences

Other Aspects of Enterprise

Small Business: Definitions, Characteristics and Needs

The Process of Business Formation

Business Growth

Small is Beautiful: Entrepreneurship in the Bigger Business

Why Intervene?

Theories, Models and Assumptions (That Might Guide Intervention)

Intervention Methods (Objectives, Structures and Approaches)

Intervention Evaluation and Results

Science, Art or Magic?

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >