The Up Saga

Hardcover (Print)
Buy New
Buy New from BN.com
$81.60
Used and New from Other Sellers
Used and New from Other Sellers
from $68.78
Usually ships in 1-2 business days
(Save 19%)
Other sellers (Hardcover)
  • All (8) from $68.78   
  • New (3) from $75.87   
  • Used (5) from $68.78   

Overview

Fascinating history of United Plantations Berhad, an innovative Scandinavian firm whose approach to local relations was quite different from that of the normal British colonial enterprise. This is the story of not only one company but also of the development of Malaysia's plantations sector as a whole.
Read More Show Less

Product Details

  • ISBN-13: 9788791114205
  • Publisher: Nordic Institute of Asian Studies
  • Publication date: 9/28/2003
  • Pages: 320
  • Product dimensions: 6.40 (w) x 9.30 (h) x 1.00 (d)

Table of Contents

Introduction 1
1 The Entrepreneur: Aage Westenholz 17
2 The Palm Oil Pioneer: Commander W.L. Grut 45
3 War, Survival and Revival 77
4 Wealth Creation and Strategic Choice 113
5 The Tenera Palm 141
6 Quality at Low Cost: Axel Lindquist and Borge Bek-Nielsen 169
7 The Invisible Ingredient: Catering for New Consumers 199
8 Adding Value: Realizing an Asian Vision 227
9 Building Bridges Between Nations: Two Tan Sris 255
10 Growing with the Country 285
Conclusion 320
App Local Processing of Malaysian Palm Oil: The Bek-Nielsen View 327
Bibliography 331
Index 347
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)