Ron Volper, PhD, is a leading authority on business development. He has been interviewed on national television programs, including Bloomberg Television, MSNBC, and CNBC. As managing partner of the Ron Volper Group he has advised 90 Fortune 500 Companies (including General Electric, Exxon Mobil, Coca-Cola, and JPMorgan Chase) and many mid-sized companies on how to increase sales, and has trained more than 30,000 salespeople and executives over the past 25 years. Ron is also an Adjunct Faculty member at New York University and a sought-after speaker who has presented his ideas on business development to audiences throughout the world. He and his wife live in Larchmont, New York.
Up Your Sales in a down Market: 20 Strategies from Top Performing Salespeople to Win over Cautious Customersby Ron Volper
As a successful entrepreneur and sales executive
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These are tough times, and even seasoned sales pros are feeling the pain of an unpredictable economy. Cautious customers are taking longer to make their buying decisions and switching providers at the drop of a hat. Dr. Ron VolperGÇÖs new book, Up Your Sales in a Down Market, has arrived just in time.
As a successful entrepreneur and sales executive with three decades in business, Ron has written an easy-to-follow, hands-on guide that will help sales rookies, struggling reps, and even top-performing salespeople boost their companyGÇÖs revenues faster than they thought possible.
Based on extensive field research with the best-of-the-best sales pros, this jam-packed book offers 20 clearly defined selling strategies, plus hundreds of examples and sample dialogs that teach salespeople and sales managers exactly how to:
-+ Win over cautious customers even in a down market
-+ Overcome customer fears and objections so they are ready to buy
-+ Avoid and bounce back from a sales slump
-+ Prepare and present business presentations that close more and bigger sales
-+ Lead and train sales teams based on the winning habits of top-performing salespeople
- The Career Press, Inc.
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- 3 MB
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