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Use The News: How To Separate the Noise from the Investment Nuggets and Make Money in Any Economy

Use The News: How To Separate the Noise from the Investment Nuggets and Make Money in Any Economy

by Maria Bartiromo

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Explaining the methods that have made her -- and her stock picks -- famous, Maria Bartiromo tells investors how to use hot information to make money in any market, raging bull or lumbering bear. Packed with sage advice from the most influential people on Wall Street, Use the News is an indispensable investment handbook that will disclose the Wall Street


Explaining the methods that have made her -- and her stock picks -- famous, Maria Bartiromo tells investors how to use hot information to make money in any market, raging bull or lumbering bear. Packed with sage advice from the most influential people on Wall Street, Use the News is an indispensable investment handbook that will disclose the Wall Street insiders' secrets and show you how to take control of your investments.

Editorial Reviews

The Barnes & Noble Review
If, like most investors, you need help navigating the vast, changeable sea of financial news and information, CNBC anchor Maria Bartiromo, one of the most respected business correspondents working today, can help you chart your course. In Use the News, Bartiromo draws on her experience as a Wall Street reporter to show investors how to properly filter and evaluate the wealth of financial information currently made available by television and the Web.

As it moves from an explanation of market fundamentals to an assessment of information sources like the federal government, corporate reports, and Wall Street professionals, Use the News will help investors differentiate between the news that moves markets and the noise that prevents the news from being heard clearly. Bartiromo also shares her favorite information sources for major market sectors, lists the most offensive noisemakers, and recommends her favorite business web sites.

Despite its abundance of information, though, Use the News will never leave you feeling overwhelmed or burdened by superfluities. That's because the author's style -- friendly, businesslike, and always honest -- keeps things moving quickly along. Whether she's revealing the agendas of market analysts or deflating hyperbolic headlines, Bartiromo likes to cut straight to the chase.

If you're in the market for an investment guide that not only collects the essentials of investing in one place but also shows you how to use them, look no further than Use the News. (David Salfino)

CNBC's Maria Bartiromo spends her working days surrounded by "news and noise." Bartiromo -- whose on-air duties include appearances on the financial cable network's "Squawk Box," "Street Signs," and "Market Wrap" programs -- uses those terms to describe the two major types of information floating around in today's tumultuous financial markets. "News is important information that may influence your investments. Noise is talk or buzz or some headline that prevents you from seeing a story clearly. News is useful. Noise is a distraction." To help readers distinguish between the two, Bartiromo teams with Catherine Fredman to detail the techniques some high-profile CEOs, money managers, market analysts, and economists utilize to home in on the news and tune out the noise. The result is an accessible, no-nonsense primer for individual investors interested in learning how to "use the news" profitably.


  • Identifies 13 of the most common "noisemakers" in the market today, including: pre-earnings "confessions," stock splits and other company announcements, and the January effect -- and other seasonal stock-rockers.
  • Explores and explains Bartiromo's three-step process for deciding whether a particular piece of information is news or noise: focus, ask questions, and put it in context.


  • Bartiromo provides readers with an appendix containing an extensive list of recommended financial web sites that are available for free.

Related Titles:

Ron Insana, a colleague of Bartiromo's at CNBC, shows how to decipher the signals emanating from financial markets in The Message of the Markets: How Financial Markets Foretell the Future -- and How You Can Profit from Their Guidance, while CNBC Internet correspondent Steven Frank offers insights into high-tech investing in Networth: Successful Investing in the Companies* That Will Prevail through Internet Booms and Busts *(They're Not Always the Ones You Expect) .

Reviewed by MH - May 21, 2001

Stephen Pollan
Use the News offers a life preserver for millions of Americans drowning in a sea of financial information.
Ric Edelman
Maria Bartiromo's unique role, along with her candid views, gives ordinary Americans a valuable insight into this little-understood world,...
Jack Schwager
Maria Bartiromo's new book provides a tour of the key factors that move stocks...Highly recommended for readers who want...
Arthur Levitt
Use the News is a valuable resource for investors, from novice to expert. Thanks, Maria, for educating your viewers and, now, your readers.
Richard A. Grasso
Maria offers a fresh and vibrant approach to financial journalism. Her unique and provocative style is surpassed only by her clear...
Robert G. Allen
This book contains dozens of powerful investment nuggets, each of which is worth 1000 times the price of this book.
Publishers Weekly - Publisher's Weekly
With the stock market tumbling, investors who can efficiently sift through all the available financial information will have the best sense of how a stock will perform, claims Bartiromo. After all, that's what she does every day as an anchor for CNBC's Street Signs and Market Wrap, as a featured reporter on the cable channel's popular Squawk Box segment and as producer and host of Market Week with Maria Bartiromo. In a friendly, hands-on style, she offers readers a view of the stock market (both the big picture and various market sectors) from her vantage point as a reporter on the floor of the NYSE. No "math whiz," Bartiromo is adamant that understanding the market requires nothing more than "common sense and doing your homework." Relying on analysis from investment pros, corporate chiefs, dozens of excellent Web sites (ranging from those that carry breaking news about corporate events to government sites that store reams of meaningful data), faxes, e-mails and phone calls, Bartiromo demonstrates firsthand how she focuses on real-time, relevant data, analyzes what it does (and doesn't) say and puts the distilled information into context. Most important, Bartiromo reminds investors that they shouldn't rely on or always believe what they hear about a stock on television or read on the Internet without first doing some research of their own, even if the source is CNBC's star financial personality. Copyright 2001 Cahners Business Information.
Library Journal
Bartiromo, a business anchor on CNBC and the first journalist to report daily from the floor of the New York Stock Exchange, shares her methods for identifying the tools readers need to seize control of financial decision-making and become stock market analysts. Using her own experience and interviewing some of the sharpest market analysts, money managers, and CEOs on Wall Street, she teaches readers to sift through news stories and look for answers to specific questions related to their investments in order to make and profit from smart investment decisions. Much more focused on the market than Marie Bussing-Burks's Profit from the Evening News, Bartiromo explains the four sources of information that move the market; how to evaluate the news from the government, a company, market professionals, or unconventional sources; and her "Top 13 Noisemakers and How To Extract the News Within Them." Written in an intelligent, warm style, this is a book that today's stock investors will want to read and study. Susan C. Awe, Univ. of New Mexico Lib., Albuquerque Copyright 2001 Cahners Business Information.

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Read an Excerpt

Chapter One

It's Not Brain Surgery

When you buy a car, you kick the tires. When you buy a house, you look in every nook and cranny. You need do to the same thing with your investments. And there's no reason why you can't.

Learning how the market works isn't brain surgery. I'm living proof of that. I'm hardly a mathematics whiz. In fact, a couple years ago, I ran into my high school math teacher and she said, "I can't believe you cover finance." I never took any classes in Wall Street 101, either. I learned it from the ground up. Okay, I studied economics in college, where I learned about the relationship between supply and demand and the difference between macroeconomics and microeconomics. Big deal. You don't learn how markets move in school. You learn that by following the markets and watching trends. In my case I learned it on the job.

So how did I end up with this job?

In my sophomore year at New York University (NYU), I took an introductory course in economics. A lot of people are bored to tears by the topic, but I was lucky because I had a professor who made it exciting. I loved it and I was sailing in it, so I decided to make it my major.

Then my mother said, "Why don't you take some journalism classes? I think you'll be good at them." I loved them too. The excitement of covering a story was similar to the excitement of figuring out an equation in economics, maybe even more so because there was a greater sense of urgency. A few more journalism classes and I ended up switching my major to journalism and making economics my minor.

By now I was a junior in college and I had no idea what I wasgoing to do after graduation. That year I took a class in broadcast journalism. It was one of my favorite classes. Every week the class produced a story and each of the students took a different role. One week I was the anchor, one week the guest booker, one week the producer.

I loved being the producer. You formulate the whole show, from soup to nuts. You have to decide what content to run, which video or graphic to use, and how to make each story come alive with sound and interviews. You have to think, Was the video freshly shot today or will it be misleading because it's file video? Do I want one anchor or co-anchors? Who are my guests? Do I want a kicker'a softer story'at the end of the show? How about music or animation? It's a lot of fun.

As a result of taking this class, I applied for admission to NYU's internship program in broadcasting. At the time all I wanted to do was work for NBC, CBS, or ABC. The networks were hot, I thought, and they were where the action was. I was accepted to the internship program, but to my disappointment I was assigned to work for CNN. I didn't even watch cable and felt that working for ABC, CBS, or NBC held more prestige than working for the very young cable channel. I took the job and started work as an intern at CNN Business News in 1988.I soon realized that CNN was the best possible place for me to have gotten a job. At CNN I was able to do everything. I would get the numbers, that is, fill in stock quotes for the anchors. I would rip scripts'that's what it's called when the scripts are printed out and distributed to the producer, director, and anchors. I would teleprompt, where you manually move the scripts forward on a machine so the anchor can read them on camera. I would follow the wire service stories. I was able to do so much more at CNN than I would have been able to do at the networks, because the networks are unionized and I would not be able to do so many different tasks. So it was so fortunate for me to land at a place where I could gain wider experience and figure out what I was good at.

Eventually CNN offered me a staff position in business news. I worked my way up, first as a writer, then as a producer, and then as an assignment editor, which meant that I came up with story ideas and decided whom I wanted to interview and who would conduct the interview'either reporters or myself.

It was at CNN Business News where I first started noticing the chart trends tracking investor momentum in the stock market, first realized the importance of insider buying and selling'that's when a company's senior management buys or sells some of their holdings in the company's stock, which can be an important indication of their sentiment about the company's future'and first learned the significance of money flows. It was also where I first saw the impact that the price of oil has on the stock market.

The Gulf War began in August 1990, and Operation Desert Storm began the following February. In a nanosecond CNN was the hottest thing on television. You had CNN correspondent Bernard Shaw reporting live from a hotel room in Baghdad while bombs from an American air strike rained down outside his window. The world was watching CNN. It was frightful but...(it was thrilling). I felt proud to be a part of the team.

We in CNN Business News were watching the war's impact on the stock market, and that was thrilling too. We looked for the nuggets of news that would explain how the war would affect investments. Oil prices were surging because people were afraid that oil shipments from the Middle East would dry up. It was one of the biggest business stories and it was news. Oil is one of the biggest costs, if not the biggest cost, for corporate America. The airline, railroad, and automobile industries are the most obvious businesses fueled by oil; electricity is created from burning oil and gas. The price of oil was also affecting consumer spending. If you're paying more to gas up your car or heat your house, your disposable income drops. You don't have the money for an extra coat, big vacation, or new car. It was the first time in my career that the price of oil became so important to our everyday lives, the economy, and the stock market. It certainly wouldn't be the last.

Meet the Author

Maria Bartiromo a former producer, writer, and editor of CNN Business News, now hosts and coproduces her own show on CNBC, Market Week with Maria Bartiromo. She also anchors CNBC's Street Signs and Market Wrap on a daily basis. She is a contributing news commentator to NBC's Today Show, MSNBC, and other NBC affiliates nationwide. Her popular monthly column can be found in Individual Investor magazine. A graduate of New York University, she lives in New York City with her husband , Jonathan Steinberg, founder and chief executive officer of Individual Investor Group.

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