Using Web and Paper Questionnaires for Data-Based Decision Making: From Design to Interpretation of the Results

Using Web and Paper Questionnaires for Data-Based Decision Making: From Design to Interpretation of the Results

by Susan J. Thomas
     
 

ISBN-10: 0761938826

ISBN-13: 9780761938828

Pub. Date: 03/01/2004

Publisher: SAGE Publications

Offering suggestions for successfully using both Web-based and paper-based questionnaires, this practical handbook provides authoritative guidance for planning a survey project, and communicating the results to a variety of audiences.

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Overview

Offering suggestions for successfully using both Web-based and paper-based questionnaires, this practical handbook provides authoritative guidance for planning a survey project, and communicating the results to a variety of audiences.

Product Details

ISBN-13:
9780761938828
Publisher:
SAGE Publications
Publication date:
03/01/2004
Series:
1-Off Series
Pages:
216
Product dimensions:
8.50(w) x 11.00(h) x (d)

Table of Contents

Preface
About the Author
1. Launching Your Survey Project
2. Asking the Right Questions
3. Creating Response Choices for Rating Scales
4. Putting the Questionnaire Together
5. Identifying and Contacting Respondents
6. Pilot Testing the Questionnaire
7. Maximizing Your Response Rate: Collecting the Data
8. Analyzing the Data and Making Data-Based Decisions
9. Communicating the Results
Resource A: Questionnaire for the Case Study
References
Bibliography
Index

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