Valentina: American Couture and the Cult of Celebrity

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Hardcover New Valentina was the twentieth century's first American fashion designer celebrity, working and living on equal social footing with the clientele she dressed (Greta ... Garbo, Gloria Swanson, Katharine Hepburn, Millicent Rogers, and Audrey Hepburn, among others). One of the few designers who proved that America could live without the Parisian haute couture, her career is a much needed missing link in the history of American fashion. Beyond merely turning out show-stopping evening gowns, Valentina's exotic beauty, dramatic personality, and incomparable style earned her a legendary reputation. Kohle Yohannan explores the carefully constructed persona and lore of this designer who helped define American Couture. Published in association with the Museum of the City of New York's exhibition Valentina: New York Couture and the Cult of Celebrity, this book includes photographs, never-before-seen personal ephemera, sketches, and original platinum prints from master photographers such as Cecil Beaton, Hor Read more Show Less

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Overview

Valentina was the twentieth century’s first American fashion designer celebrity, working and living on equal social footing with the clientele she dressed (Greta Garbo, Gloria Swanson, Katharine Hepburn, Millicent Rogers, and Audrey Hepburn, among others). One of the few designers who proved that America could live without the Parisian haute couture, her career is a much needed missing link in the history of American fashion. Beyond merely turning out show-stopping evening gowns, Valentina’s exotic beauty, dramatic personality, and incomparable style earned her a legendary reputation. Kohle Yohannan explores the carefully constructed persona and lore of this designer who helped define ...

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Overview

Valentina was the twentieth century’s first American fashion designer celebrity, working and living on equal social footing with the clientele she dressed (Greta Garbo, Gloria Swanson, Katharine Hepburn, Millicent Rogers, and Audrey Hepburn, among others). One of the few designers who proved that America could live without the Parisian haute couture, her career is a much needed missing link in the history of American fashion. Beyond merely turning out show-stopping evening gowns, Valentina’s exotic beauty, dramatic personality, and incomparable style earned her a legendary reputation. Kohle Yohannan explores the carefully constructed persona and lore of this designer who helped define American Couture. Published in association with the Museum of the City of New York’s exhibition Valentina: New York Couture and the Cult of Celebrity, this book includes photographs, never-before-seen personal ephemera, sketches, and original platinum prints from master photographers such as Cecil Beaton, Horst P. Horst, and George Hoyningen-Huene.

Product Details

  • ISBN-13: 9780847830831
  • Publisher: Rizzoli
  • Publication date: 2/17/2009
  • Pages: 280
  • Sales rank: 848,599
  • Product dimensions: 10.10 (w) x 12.50 (h) x 1.30 (d)

Meet the Author

Kohle Yohannan is an art and design historian, and the author of several books. Harold Koda is curator-in-charge of the Costume Institute at the Metropolitan Museum of Art, New York. Exhibition Schedule: Museum of the City of New York, opens February 14, 2009

Table of Contents

The Legend of Valentina 7

Foreword Harold Koda Koda, Harold 11

Preface Phyllis Magidson Magidson, Phyllis 15

Russian Pierrot Sings the Blues 25

From Russia, with George 33

Leon Bakst 41

Valentina Gowns, Inc.: High Fashion, High Prices, and High Drama 75

The Theater of Valentina: Costume or Couture? 121

Enter Garbo 155

The Clothes 183

Valentina and the Cult of Celebrity 199

Paris, New York: World War II and American Fashion 237

The End of an Era 253

Endnotes 268

Photography Credits 276

Acknowledgments 278

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