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In the traditional view of project management, if a project manager completed a project and had adhered to the triple constraints of time, cost, and performance, the project was considered a success. Today, in the eyes of the customer and the parent or sponsoring company, if a completed project did not deliver its anticipated value, it would be seen as a failure.
Today's changing economic climate, marked by an increasingly competitive global environment, is driving project managers to become more business oriented. Projects must now be viewed from a strategic perspective within the context of a business or enterprise that needs to provide value to both the customer and the organization itself. As a result, project managers are now required to possess the skills to complete a project within certain specifications, and also know how to create and deliver value.
Responding to the needs of today's project managers, Value-Driven Project Management begins by changing the paradigm of project management. Rather than judge the success of a project from the perspectives of time, budget, and quality, the authors demonstrate why success is only achieved when planned business values are met, including:
The authors also offer best practices that allow you and your organization to create additional value in efficiency, customer satisfaction, and enhanced products and services. Finally, the book helps you incorporate value into clearly defined business objectives and "sell" the value-driven process to executives.
Throughout the book, helpful illustrations clarify complex concepts and processes.
Assigning valuable resources to projects that don't provide some tangible form of value to the organization and to the client is poor management and poor decision-making. On the other hand, selecting and implementing projects that will deliver value and an acceptable return on investment is effective management and decision-making, but is very challenging, especially when a project may not provide its target value for years to come. With Value-Driven Project Management in hand, you'll discover the tools you need to ensure that projects deliver true value upon their completion.
Chapter 1: HOW PROJECT MANAGEMENT HAS CHANGED.
Why Traditional Project Management May Not Work.
Today’s View of Project Management.
Changing Views of Project Management.
Recognizing the Need for Change.
Chapter 2: CHANGING OUR DEFINITION OF PROJECT SUCCESS.
Not Meeting the Triple Constraint.
Defining Project and Program Success.
Redefining the Triple Constraint Success Criteria.
Definition of Success.
Chapter 3: THE IMPORTANCE OF VALUE.
Types of Value.
Return on Investment (ROI).
Types of Business Values.
Chapter 4: THE STAKEHOLDERS: VIEW OF VALUE.
Classification of Stakeholders.
The Sydney, Australia Opera House.
Apple’s Lisa Computer.
Denver International Airport.
Balancing Stakeholder’s Needs.
Traditional Conflicts over Values.
Project Management Value Conflicts.
Value Perceptions within a Project.
Chapter 5: THE COMPONENTS OF SUCCESS.
Four Cornerstones of Success.
Categories of Success.
Categories of Values.
Deciding on the Quadrant.
Reasons for Internal Value Failure.
Reasons for Financial Value Failure.
Reasons for Future Value failure.
Reasons for Customer-Related Value Failure.
General Electric (Plastics Group).
Asea, Brown & Boveri (ABB).
Computer Associates Technology Services.
Automotive Suppliers Sector.
Commodity Products (Manu.) Sector.
Chapter 6: SUCCESS AND BEST PRACTICES.
From Values to Best Practices (BP).
Two Components of Success.
Redefining Value Metrics (CSF & KPI).
The Need for Changing Metrics.
Project Management Office Involvement.
Discovery of Best Practices.
The Debriefing Pyramid.
Disclosure of Best Practices.
Levels of Success in Obtaining Values.
Project Management Knowledge.
Project Management Benchmarking.
Sharing Values during Benchmarking.
Intellectual Property Cost versus Value.
Chapter 7: THE VALUE CONTINUUM.
The Timing of Values.
The Value Continuum.
Barriers along the Continuum.
Activities to Speed Up the Value Continuum.
The Value Continuum and the PMMM.
Value Management Life Cycle Phases.
Value Identification Phase: Business Case.
Business Drivers Phase: Business Drivers.
Measurement Phase: KPI.
Value Realization Phase: Value (Benefits).
Customer Satisfaction Management Phase: Continuous Improvement.
Chapter 8: ASSIGNING VALUE THROUGH OBJECTICES.
Types of Performance Reports.
Benefits and Value at Completion.
Determining Benefits (Value) at Completion.
Establishing the Business Objectives.
Marrying Project Management and Program Management.
Chapter 9: VALUE LEADERSHIP AND SENIOR MANAGEMENT.
The Evolution of Leadership.
Measurements and Triggers.
What do Executives want to Hear?
Critical Issue for the Selling Process.
Threats that Executives Face.
Project Management Success versus Maturity.