Very Short, Fairly Interesting and Reasonably Cheap Book about International Business

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Overview

With the ultimate question of why studying the world of international business is important to you as an individual, George Cairnes and Martyna Silwa present an astute, conversational, and stimulating exploration of contemporary international business. With considerations such as the challenge to principles of business in the context of trading blocs, protectionism, and restricted trade; the effects of international governing bodies of the like the WTO, the IMF and the World Bank; and how everyone and everything fits into the larger picture. This short book looks at a very big and interesting field with humor and insightfulness.

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Editorial Reviews

CHOICE magazine - D. W. Huffmire
"This important, clearly written book by two British academics will be of value to anyone interested in international business. It covers the historical origins of international business including the classical theories of international trade as well as topics not discussed in mainstream textbooks, such as the exploitation of natural resources resulting from European colonialism. This overview of international business does not emphasize only the favorable aspects of international business activities and how multinational corporations can be successful. The authors also address aspects of international business activities that harm society. These topics include working conditions in sweatshops of both less developed and developed countries; pollution caused by toxic waste disposal practices; the making of unsafe products; tax avoidance; and increasing economic inequality both between and within countries. The authors question the idea that the main purpose of international businesses should be to maximize profits for their stockholders, using such exploitive practices as moving production offshore to reduce labor costs in order to achieve competitive advantage. They believe that international businesses should be concerned with their social responsibility to workers, consumers, and society. Excellent references. Summing Up: Highly recommended. All business collections. "
Choice Magazine
"This important, clearly written book by two British academics will be of value to anyone interested in international business. It covers the historical origins of international business including the classical theories of international trade as well as topics not discussed in mainstream textbooks, such as the exploitation of natural resources resulting from European colonialism. This overview of international business does not emphasize only the favorable aspects of international business activities and how multinational corporations can be successful. The authors also address aspects of international business activities that harm society. These topics include working conditions in sweatshops of both less developed and developed countries; pollution caused by toxic waste disposal practices; the making of unsafe products; tax avoidance; and increasing economic inequality both between and within countries. The authors question the idea that the main purpose of international businesses should be to maximize profits for their stockholders, using such exploitive practices as moving production offshore to reduce labor costs in order to achieve competitive advantage. They believe that international businesses should be concerned with their social responsibility to workers, consumers, and society. Excellent references. Summing Up: Highly recommended. All business collections. "— D. W. Huffmire
CHOICE Magazine - D.W. Huffmire
"This important, clearly written book by two British academics will be of value to anyone interested in international business. It covers the historical origins of international business including the classical theories of international trade as well as topics not discussed in mainstream textbooks, such as the exploitation of natural resources resulting from European colonialism. This overview of international business does not emphasize only the favorable aspects of international business activities and how multinational corporations can be successful. The authors also address aspects of international business activities that harm society. These topics include working conditions in sweatshops of both less developed and developed countries; pollution caused by toxic waste disposal practices; the making of unsafe products; tax avoidance; and increasing economic inequality both between and within countries. The authors question the idea that the main purpose of international businesses should be to maximize profits for their stockholders, using such exploitive practices as moving production offshore to reduce labor costs in order to achieve competitive advantage. They believe that international businesses should be concerned with their social responsibility to workers, consumers, and society. Excellent references. Summing Up: Highly recommended. All business collections. "
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Product Details

Table of Contents

PART ONE: THEORIES OF INTERNATIONAL TRADE AND INTERNATIONAL BUSINESS
Classical and Neo-Classical Theories of International Trade
20th Century Developments in Trade Theories and IB Practice
Investment Theories of International Business
PART TWO: ACTORS IN INTERNATIONAL BUSINESS
Institutions of International Business
The International Business Organization
PART THREE: MANAGING IN THE INTERNATIONAL BUSINESS ENVIRONMENT
Delivering Goods and Services
Finance, Accounting and Governance
Managing People in the International Arena

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