A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Strategy

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Overview

"A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Strategy is a welcoming, lively, and thought provoking account of strategy. It helps students get to grips with strategy's key issues and broad debates and introduce them to the latest ideas that won't yet have been covered in the classroom." Organized into three sections, concepts are made really accessible as the authors first recap the history of strategy as an academic discipline, then evaluate major schools of strategic thought, and conclude by critiquing the latest developments in strategic research.
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Editorial Reviews

From the Publisher
'I love this book...it is novel, punchy and extremely well written. It takes the pomposity out of strategic management, showing that strategy is everywhere and can really help with the complicated jargon. A great read, buy it!' -
Cary L. Cooper, Professor of Organizational Psychology and Health
Lancaster University Management School

'If strategy is the queen of business, then this book offers us the perfect introduction to her court! It is accessable, lively, and informative. The book repays the reader with wonderful account of how strategy works. It also lets the reader in on some of the darker secrets of strategy' -
André Spicer, Associate Professor of Organisation Studies
Warwick Business School

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Product Details

Meet the Author

Professor Chris Carter is from Cornwall, he teaches strategy at the University of St Andrews and also holds a visiting fellowship at the University of Technology, Sydney. His research explores the politics of strategy and campaigns. Chris received his
PhD in Organization Theory from Aston Business School. He lives in Edinburgh.

Stewart Clegg is a prolific publisher of several hundred articles in leading academic journals in strategy, social science, management and organization theory; is also the author and editor of about fifty books, as well as a Fellow of the British Academy of Social Sciences, a Distinguished Fellow of the Australian and New Zealand Academy of Management, a Fellow of the Academy of the Social Sciences in Australia, and the recipient of significant awards from the American Academy of Management for his contributions to management theory and practice.

Martin Kornberger received his PhD form the University of Vienna in 2002. Currently he works as full time Visiting Professor at the Department of Organization, Copenhagen Business School. Trained as philosopher, he researches and teaches about practices of organizing, strategizing, accounting, and marketing, and explores how they shape, and are shaped by, the economy and society at large.

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Table of Contents

1 Once Upon a Time 1

2 Planning the Future in Turbulent Environments 20

3 Strategy = Understanding What's Outside the Firm 34

4 Strategy = Understanding What's Inside the Firm 53

5 Strategy is Dead. Long Live Scenario Planning! 70

6 Strategy = Emergence and Rational Planning 84

7 Strategy is What Strategists Do! Strategy as Practice 97

8 Gaps, Rhetoric and Realities 111

9 In Conclusion ... the Futures of Strategy? 130

References 143

Index 155

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